Melbourne Marketing Specialist: Campaigns & Growth

ZEAL RIT PTY LTD T/A NEXT GEN Talent; Melbourne; On-site; AUD 80,000 - 85,000; Full time

Job summary

ITAL FOODGROUP PTY LTD in Melbourne is seeking a Marketing Specialist to plan, develop and execute marketing campaigns across digital and traditional channels. The role involves analysing market trends and coordinating promotional activities to drive business objectives.

The candidate will manage digital campaigns across social media, websites and email, develop promotional content and monitor performance to optimize ROI.

Qualifications

• Bachelor degree with 1 year of marketing experience.
• Experience planning and executing marketing campaigns across digital and traditional channels.
• Ability to analyse market trends and customer preferences.

Responsibilities

• Develop and implement marketing strategies aligned with business objectives.
• Plan and manage digital marketing campaigns across social media, websites, email and other relevant platforms.
• Develop marketing materials, promotional content and advertising campaigns to support the promotion of the business's products and services.
• Monitor campaign performance using relevant analytics tools and prepare reports with recommendations for improvement.
• Coordinate advertising, promotional events and other marketing initiatives to increase brand awareness and customer engagement.

Skills

Marketing analytics

Digital marketing

Social media management

Campaign analysis

Written communication

Project management

Market research

Data interpretation

Education

Bachelor degree

Tools

Google Analytics

Social media advertising platforms

Email marketing platforms

Job description

ITAL FOODGROUP PTY LTD in Melbourne is seeking a Marketing Specialist to plan, develop and execute marketing campaigns across digital and traditional channels. The role involves analysing market trends and coordinating promotional activities to drive business objectives.

The candidate will manage digital campaigns across social media, websites and email, develop promotional content and monitor performance to optimize ROI.