MarTech Marketing Manager: Data-Driven Growth & Automation

aett; Sydney; Vor Ort; AUD 120.000 - 150.000; Vollzeit

Zusammenfassung

Versent is seeking a hands-on MarTech Marketing Manager for a 12-month fixed-term opportunity based in Sydney or Melbourne. You will own the MarTech stack, connecting platforms and turning data into actionable insights to boost marketing performance and commercial outcomes.

In this role you’ll work across HubSpot, Salesforce, LinkedIn and GA4, build dashboards, optimise campaigns, support ABM, and partner with Marketing, Growth and Practice teams to ship smarter campaigns and AI-enabled

Qualifikationen

• B2B marketing experience in tech, cloud or professional services
• Hands-on experience with HubSpot, Salesforce or similar CRM/automation platforms
• Experience delivering multi-channel campaigns end-to-end
• Working knowledge of GA4, paid media and digital performance
• Strong analytical skills and the ability to turn insights into clear actions
• Great stakeholder management and cross-functional collaboration skills
• A curious mindset and genuine interest in MarTech, automation and AI
• Experience with account-based marketing, partner co-marketing would be a bonus

Aufgaben

• Own our MarTech stack
• Manage and optimise HubSpot, Salesforce and LinkedIn, improving workflows between marketing and sales
• Turn data into action
• Build meaningful dashboards across website performance, campaigns, leads, pipeline contribution and marketing ROI
• Create smarter customer journeys
• Improve segmentation, automation, lead management and data quality to deliver more relevant, personalised experiences
• Deliver integrated campaigns
• Execute and optimise multi-channel campaigns from planning through to performance reporting
• Drive our digital performance
• Work across GA4, Google Search Console, Google Tag Manager and Microsoft Clarity to understand customer behaviour and improve conversion
• Support account-based marketing
• Build targeted audiences and retargeting programs aligned to priority accounts
• Explore what's next
• Help us explore emerging MarTech, AI and generative AI tools, including how we strengthen our visibility across traditional and AI-powered search
• Bring great ideas to market
• Partner with our internal specialists to create thought leadership and campaigns that connect with technical audiences

Kenntnisse

Data analysis

Campaign optimization

Cross-functional collaboration

ABM

Marketing automation

Tools

HubSpot

Salesforce

LinkedIn

GA4

Google Tag Manager

Microsoft Clarity

Jobbeschreibung

Versent is seeking a hands-on MarTech Marketing Manager for a 12-month fixed-term opportunity based in Sydney or Melbourne. You will own the MarTech stack, connecting platforms and turning data into actionable insights to boost marketing performance and commercial outcomes.

In this role you’ll work across HubSpot, Salesforce, LinkedIn and GA4, build dashboards, optimise campaigns, support ABM, and partner with Marketing, Growth and Practice teams to ship smarter campaigns and AI-enabled