Marketing & Communications Coordinator

Geelong Regional Library Corporation; Geelong; On-site; AUD 60,000 - 80,000; Full time

Job summary

Geelong Regional Library Corporation in Geelong VIC is seeking a Coordinator, Marketing & Communications to drive the library's marketing activity and major campaigns.

You will balance daily BAU communications with organization-wide campaigns and community events, delivering hands-on content across digital and traditional channels.

The role requires strong organisational skills, partnership-building, and a passion for community engagement, reporting to the leadership team.

Qualifications

• Highly organised marketer with a proven mix of strategy and hands-on delivery.
• Strong internal relationship-building skills and sound judgment.
• Passion for community impact and engagement.

Responsibilities

• Drive campaigns: Lead major marketing initiatives and promotional support for library programs.
• Manage workflow: Oversee the internal communications workflow, helping stakeholders clarify briefs.
• Balance priorities: Seamlessly multi-task and manage competing project timelines.
• Deliver content: Execute hands-on delivery across digital and traditional communication channels.

Job description

Geelong Regional Library Corporation – Geelong VIC

Geelong Regional Libraries (GRLC) purpose is ‘knowledge and connection for people and communities’ delivering services across one of Victoria's largest and fastest-growing regional areas.

We deliver library, mobile, outreach, home library, digital and heritage services on behalf of our member councils. Our network includes 20 libraries and services that reach urban, coastal, rural and geographically dispersed communities.

Our Library Plan 2025-29 responds to a rapidly changing world and is organised around four priorities: Encouraging Personal Curiosity, Evolving Customer Experiences, Enhancing Community Wellbeing and Embracing Our Future.

We provide safe, welcoming and accessible places; free and universal access to learning and information; programs and experiences that develop literacy, creativity and belonging; practical support for participation in modern life; and trusted guidance in an increasingly complex digital and information environment.

GRLC is transitioning to a new not-for-profit governance model under the Corporations Act 2001. This creates opportunities to strengthen governance, partnerships, financial sustainability and the way we demonstrate public value.

Our values of Belonging, Integrity and Curiosity guide how we lead, work together and serve our communities.

About the Role

The Geelong Regional Library Corporation (GRLC) is seeking a Coordinator, Marketing & Communications to join our dynamic team. In this fast-paced, execution-focused role, you will be the driving force behind our marketing activity. You will balance a busy program of daily business-as-usual communications with major, organization-wide campaigns and community events.

Duties & Responsibilities

• Drive campaigns: Lead major marketing initiatives and promotional support for vital library programs.
• Manage workflow: Oversee the internal communications workflow, helping stakeholders clarify briefs.
• Balance priorities: Seamlessly multi-task and manage competing project timelines.
• Deliver content: Execute hands-on delivery across digital and traditional communication channels.

Skills & Experience

• Highly organised marketer with a proven mix of strategy and hands-on delivery.
• Strong internal relationship-building skills and sound judgment.
• Passion for community impact and engagement.