Marketing And Communications Specialist

Elders; Melbourne; On-site; AUD 70,000 - 100,000; Full time

Job summary

Elders, through its AIRR division, is seeking a commercially minded Marketing & Communications Specialist who thrives on turning plans into action. Reporting to the Head of Marketing, you’ll drive B2B trade campaigns, ecommerce content and digital communications to life across brands and private label products.

In this broad, fast‑paced role you’ll own campaign delivery from brief to launch, coordinate across Sales and Category Management, and monitor results to spot improvements.

Qualifications

• Bachelor’s degree in Marketing, Business, Commerce or a related discipline.
• Experience in marketing, communications, digital or ecommerce.
• Strong campaign execution from brief to launch.
• Experience maintaining websites and ecommerce platforms.
• Strong written communication and adaptable messaging.
• B2B/trade marketing understanding.

Responsibilities

• Execute B2B trade marketing campaigns driving engagement and sales.
• Deliver integrated campaigns across email, digital, web and print.
• Support private label growth through launches and promotions.
• Manage website and ecommerce content updates.
• Create marketing communications aligned with brand needs.
• Coordinate assets, timelines and stakeholders for timely delivery.
• Maintain consistent brand messaging across channels.
• Monitor campaign performance and identify improvements.
• Support broader marketing initiatives as required.

Skills

Campaign execution

Digital marketing

Ecommerce management

Content writing

B2B marketing

Education

Bachelor's degree in Marketing

Tools

Email marketing tools

CMS platforms

Analytics tools

Job description

Accepting a role with AIRR, a proud business partner of Elders, means you will be joining a team ready to support and grow your career. Much like the clients and communities we work with, you will experience, passion, dedication and resilience across all parts of our business. With the backing of such an iconic, essential business in the Australian landscape we are confident that you too will be proud to grow your career at AIRR.

About the role

We’re looking for a commercially minded, hands‑on Marketing & Communications Specialist who loves turning plans into action.

Reporting to the Head of Marketing, you’ll help bring our brands, products and campaigns to life across B2B trade marketing, ecommerce, digital communications and private label brands.

This is a broad, fast‑paced role, spanning campaign delivery, digital and social activity, website content and customer communications. If you’re a marketer who likes to take ownership, get things done and see the commercial impact of your work, this is a great opportunity to make your mark.

Responsibilities

• Execute B2B trade marketing campaigns that drive customer engagement and sales growth.
• Deliver integrated campaigns across email, digital, web and print channels.
• Support private label growth through product launches, promotions and marketing campaigns.
• Assist in managing website and eCommerce content, ensuring
• Create & develop compelling marketing communications aligned with customer and brand needs.
• Collaborate with Sales, Category Management and Marketing to deliver commercial priorities & outcomes.
• Coordinate campaign assets, timelines and stakeholders to ensure timely delivery marketing initiatives.
• Maintain consistent brand messaging across all channels.
• Monitor campaign performance and identify opportunities for improvement.
• Support broader marketing initiatives and projects as required.

About you

• Bachelor’s degree in Marketing, Business, Commerce or a related discipline.
• Experience in a marketing, communications, digital or ecommerce role, ideally within a commercial, wholesale, retail or product-driven environment.
• Strong campaign execution skills and the ability to manage activity from brief through to launch.
• Experience maintaining websites and ecommerce platforms, including updating products, content, landing pages and promotional activity.
• Strong written communication and content skills, with the ability to adapt your message for different audiences and channels.
• An understanding of B2B/trade marketing and how marketing activity can support customers, sales teams and commercial outcomes.
• Experience working with brands and products. Exposure to private label marketing would be a real advantage
• Confidence working across email marketing, websites, ecommerce and other digital channels.
• Experience in partnering with internal teams, Sales and Category Management teams.

About AIRR

AIRR is proud to be a part of Elders, the last Australian-listed major agribusiness.

We invest in our staff to ensure everyone who joins AIRR is set up to succeed, from training and conferences to industry experts well within your reach offering support and guidance. When you join the AIRR team, you have the backing of an iconic Australian agricultural brand and a team of passionate individuals supporting and challenging you on your journey.

For a greater insight into AIRR, be sure to check out our website at www.airr.com.au

Please note, applications may be shortlisted as they are received.

At Elders, we strive to create a safe environment where everyone can thrive. We aspire to do this by recognising talent, promoting inclusion and celebrating diversity. No matter how you identify, we encourage talented people from all backgrounds, abilities and identities to apply for roles at Elders.

We will accept applications from all people with the right to live and work in Australia.