Hybrid Digital Growth & Optimization Lead

Cover-More Group; Sydney; Hybrid; AUD 150,000 - 190,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Zurich Cover-More is seeking a Growth & Optimization leader to drive profitable digital growth across our distribution brand. You will own an evidence-led optimization program, leveraging analytics, experimentation, and commercial data to identify opportunities, validate improvements, and deliver measurable results.

You will lead customer journey optimization across web and mobile, design and execute A/B testing, and collaborate with Product and Tech teams to deliver digital initiatives that

Qualifications

• Strong analytical skills and a data-driven approach to decision making.
• Experience leading experimentation and continuous improvement initiatives.
• Strong commercial acumen and stakeholder management skills.
• Ability to translate complex problems into practical solutions.
• Experience within insurance, financial services, travel or another regulated industry is highly regarded.

Responsibilities

• Drive profitable digital growth across a leading distribution brand, helping customers seamlessly move through the purchase journey while improving conversion, retention and lifetime value.
• Own an evidence-led optimisation program, using analytics, experimentation, customer insights and commercial data to identify opportunities, validate improvements and deliver measurable results.
• Drive digital growth strategies that improve conversion, revenue and customer outcomes.
• Lead customer journey optimisation across web and mobile channels.
• Design and execute A/B testing and experimentation programs.
• Use analytics and customer insights to identify opportunities and inform decisions.
• Partner with Product and Technology teams to deliver digital initiatives.
• Build business cases and measure outcomes against commercial objectives.
• Support AI-driven capabilities including search, personalisation and digital discovery.
• Engage and influence stakeholders and collaborate across teams.

Skills

Data analysis

Experimentation

Stakeholder management

Problem solving

Insurance domain knowledge

Job description

Zurich Cover-More is seeking a Growth & Optimization leader to drive profitable digital growth across our distribution brand. You will own an evidence-led optimization program, leveraging analytics, experimentation, and commercial data to identify opportunities, validate improvements, and deliver measurable results.

You will lead customer journey optimization across web and mobile, design and execute A/B testing, and collaborate with Product and Tech teams to deliver digital initiatives that