Hybrid Digital Marketing Manager Paid Growth & Profit Share

Anaconda; Melbourne; Hybrid; AUD 110,000 - 170,000; Full time

Benefits offered by this job

Profit share

Team discounts

Superannuation

Job summary

Spotlight Group Holdings is seeking a Digital Marketing Manager to lead the development, execution, and optimization of our paid digital marketing strategies across search, programmatic, and affiliates. You will drive ecommerce and store growth, own campaigns and budgets, and partner with internal teams and external agencies in a dynamic, hybrid work environment.

The role requires a data-driven leader with 6+ years in paid digital marketing, proficiency in Google Analytics, Looker Studio, and

Qualifications

• 6+ years in paid digital or performance marketing.
• Experience managing paid search, programmatic, and affiliate programs at scale.
• Strong command of ecommerce performance drivers and conversion optimization.
• Advanced analytics capability with Google Marketing Platforms and Excel.
• Excellent project management and stakeholder engagement skills.

Responsibilities

• Lead always-on and seasonal paid digital campaigns across Paid Search, Performance Max, Programmatic and Affiliates.
• Evolve the digital roadmap with test-and-learn initiatives and supplier partnerships.
• Manage multi-channel digital investments, forecasts, reconciliations and ROI optimization.
• Leverage analytics and data visualization to generate actionable insights and champion best practices.
• Cultivate relationships with agency partners and cross-functional teams (Ecommerce, Brand, CRM, Analytics).

Skills

Paid search

Programmatic

Affiliate marketing

Analytics

Budget management

Tools

Google Analytics

Looker Studio

Google Marketing Platform

Excel

Job description

Spotlight Group Holdings is seeking a Digital Marketing Manager to lead the development, execution, and optimization of our paid digital marketing strategies across search, programmatic, and affiliates. You will drive ecommerce and store growth, own campaigns and budgets, and partner with internal teams and external agencies in a dynamic, hybrid work environment.

The role requires a data-driven leader with 6+ years in paid digital marketing, proficiency in Google Analytics, Looker Studio, and