Growth & Retention Lead — Data-Driven Customer Growth

MyState Bank Limited; Hobart; On-site; AUD 110,000 - 140,000; Full time

Job summary

MyState Bank Limited is seeking a Growth & Retention Lead for a 12-month fixed-term role in Brisbane or Hobart. You will design and execute growth strategies, deepen customer relationships and optimise retention across a national portfolio.

You will partner with Marketing, Product, Digital and Operations to drive balances, product penetration and loyalty. Strong data skills and stakeholder influence are essential for measurable commercial impact.

Qualifications

• Experience designing and leading growth/retention programs.
• Ability to translate insights into action and drive engagement.
• Strong track record delivering measurable outcomes through customer programs.

Responsibilities

• Design, execute and optimise growth/retention strategies across the customer base.
• Lead cross-sell, lifecycle and next-best-product initiatives.
• Oversee retention, win-back and churn prevention programs.
• Build personalised customer journeys across digital channels.
• Establish test-and-learn frameworks to improve campaigns.
• Use data and insights to identify growth opportunities and influence decisions.
• Partner with stakeholders to deliver customer and commercial outcomes.

Skills

Customer growth

Retention programs

Lifecycle marketing

Data-driven decisions

Stakeholder management

Cross-functional collaboration

Education

Bachelor's degree in Business/Commerce

Job description

MyState Bank Limited is seeking a Growth & Retention Lead for a 12-month fixed-term role in Brisbane or Hobart. You will design and execute growth strategies, deepen customer relationships and optimise retention across a national portfolio.

You will partner with Marketing, Product, Digital and Operations to drive balances, product penetration and loyalty. Strong data skills and stakeholder influence are essential for measurable commercial impact.