Growth & Retention Lead

MyState Bank Limited; Hobart; On-site; AUD 110,000 - 140,000; Full time

Job summary

MyState Bank Limited is seeking a Growth & Retention Lead for a 12-month fixed-term role in Brisbane or Hobart. You will design and execute growth strategies, deepen customer relationships and optimise retention across a national portfolio.

You will partner with Marketing, Product, Digital and Operations to drive balances, product penetration and loyalty. Strong data skills and stakeholder influence are essential for measurable commercial impact.

Qualifications

• Experience designing and leading growth/retention programs.
• Ability to translate insights into action and drive engagement.
• Strong track record delivering measurable outcomes through customer programs.

Responsibilities

• Design, execute and optimise growth/retention strategies across the customer base.
• Lead cross-sell, lifecycle and next-best-product initiatives.
• Oversee retention, win-back and churn prevention programs.
• Build personalised customer journeys across digital channels.
• Establish test-and-learn frameworks to improve campaigns.
• Use data and insights to identify growth opportunities and influence decisions.
• Partner with stakeholders to deliver customer and commercial outcomes.

Skills

Customer growth

Retention programs

Lifecycle marketing

Data-driven decisions

Stakeholder management

Cross-functional collaboration

Education

Bachelor's degree in Business/Commerce

Job description

12-Month Fixed Term Opportunity

Location: Brisbane or Hobart

At MyState, we're entering an exciting new phase of growth and transformation. As one of Australia's fastest-growing diversified financial services organisations, we're expanding nationally while staying focused on what matters most: delivering better outcomes for our customers and communities.

This is an opportunity to play a key role in shaping how we grow and retain customer relationships. You'll combine customer insight, commercial thinking and data-led decision making to drive meaningful outcomes across a national customer portfolio.

The Opportunity

As our Growth & Retention Lead, you'll be responsible for designing, executing and optimising customer growth and retention strategies across the MyState customer base. Working across Marketing, Product, Digital, Operations, Data and Customer teams, you'll develop initiatives that deepen customer relationships, grow balances, increase product penetration and strengthen customer loyalty.

You'll Be Responsible For

• Developing and optimising strategies that grow customer value, balances and share of wallet.
• Designing and executing cross-sell, lifecycle and next-best-product initiatives.
• Leading customer retention, win-back and churn prevention programs.
• Building personalised customer journeys across digital and owned channels.
• Establishing test-and-learn frameworks to improve campaign and commercial performance.
• Using data, customer insights and behavioural trends to identify growth opportunities and influence business decisions.
• Partnering with stakeholders across the organisation to deliver customer and commercial outcomes.

This is a role for someone who enjoys combining customer strategy, commercial thinking and analytics to create measurable business impact.

What You'll Bring

We're looking for a commercially minded customer growth professional who can balance strategy with execution.

You'll Bring

• Experience developing and leading customer growth, retention or lifecycle marketing programs.
• Strong commercial and data acumen, with the ability to translate insights into action.
• Experience using customer and behavioural data to drive engagement, retention and growth outcomes.
• A track record of delivering measurable commercial outcomes through customer programs and campaigns.
• Strong stakeholder management skills and the ability to influence across a broad range of business functions.
• Tertiary qualifications in Business, Commerce or a related discipline.

Most importantly, you'll be someone who shares our commitment to creating customer wow, collaborating to win and always chasing the better.

Why Join Us

This is a high-impact role with direct influence on customer growth, retention and commercial performance. You'll work across the business to shape strategy, deliver meaningful outcomes and help drive the next stage of MyState's growth journey.

At MyState, we're growing, evolving and creating opportunities for people who want to make a difference. We offer meaningful work, genuine ownership and the chance to be part of a business that's ambitious about its future. If you enjoy solving complex problems, using data to influence decisions and driving customer outcomes at scale, you'll find plenty of opportunity here.

Thursday 12th November 2026

Employment with MyState is subject to background checks including Bankruptcy, Police, and Credit checks to verify your suitability to work in the finance sector.

We are an equal opportunity employer, committed to creating an inclusive work environment where everyone is valued.