Growth Marketing Manager

Reosteel Pty Ltd.; Sydney; On-site; AUD 90,000 - 120,000; Full time

Job summary

Reosteel Pty Ltd, one of Australia’s fastest-growing steel companies, is seeking a growth-focused marketer to shape its brand and digital strategy from our Barangaroo office. You’ll design tests, run integrated campaigns across digital, content, SEO and paid media, and track qualified enquiries, pipeline and revenue in plain business terms.

Working with sales, creative specialists and external partners, you’ll turn insight into prioritised strategies and build compelling business cases.

Qualifications

• 3+ years’ experience across marketing, brand, in-house, technology, consulting or analytics, including B2B work with complex customer journeys.
• Hands-on experience using AI tools in marketing, with examples of how they improved the quality, speed or results of your work.
• Confidence working directly in digital media, CRM and analytics platforms, including SEO, content and paid media.

Responsibilities

• Get to know our construction customers, markets and competitors, and turn that insight into clear, prioritised marketing strategies
• Design tests, learn fast and scale what works across digital, content, SEO and paid media
• Own integrated campaigns from brief to delivery, working with sales, creative specialists and external partners
• Track what matters: qualified enquiries, pipeline, customer engagement and revenue, reported in plain business terms
• Build business cases, sales enablement materials and executive LinkedIn content (with our communications lead)
• Use AI across research, planning, content and analysis, with clear checks on accuracy, and champion better attribution, CRM and marketing technology

Skills

Marketing experience

B2B marketing

Digital media

CRM and analytics

AI in marketing

Communication skills

Tools

GoHighLevel

CRM platforms

AI marketing tools

Job description

Join one of Australia’s fastest-growing steel companies and help shape its growth.

About Reosteel and our group

Reosteel supplies Australian-made rebar, mesh and accessories to major construction projects nationwide, with a strong commitment to sustainability and sovereign capability.

We’re part of a privately owned Australian group that has built every one of its businesses from the ground up, with portfolios spanning steel and green manufacturing, building supplies, construction, logistics, property, early childhood education and healthcare.

That breadth is the opportunity. You’ll bring your growth thinking to different portfolios across the group, each with its own customers, markets and challenges. It’s the kind of B2B and consumer-facing experience most marketers would need several jobs to build.

The role

You’ll take ambiguous business problems, break them into their underlying drivers, form clear hypotheses and turn them into practical growth plans. Then you’ll deliver them with our sales teams, creative specialists and external partners, across Reosteel and our associated brands.

This is a permanent, full-time role, working from our Barangaroo office.

What you’ll do

Get to know our construction customers, markets and competitors, and turn that insight into clear, prioritised marketing strategies

Design tests, learn fast and scale what works across digital, content, SEO and paid media

Own integrated campaigns from brief to delivery, working with sales, creative specialists and external partners

Track what matters: qualified enquiries, pipeline, customer engagement and revenue, reported in plain business terms

Build business cases, sales enablement materials and executive LinkedIn content (with our communications lead)

Use AI across research, planning, content and analysis, with clear checks on accuracy, and champion better attribution, CRM and marketing technology

What you’ll bring

3+ years’ experience across marketing, brand, in-house, technology, consulting or analytics, including B2B work with complex customer journeys

Hands-on experience using AI tools in marketing, with examples of how they improved the quality, speed or results of your work

Confidence working directly in digital media, CRM and analytics platforms, including SEO, content and paid media

Structured, analytical thinking: you break complex problems into parts and turn ambiguity into a clear plan

Experience managing external specialists and working across teams, with clear, confident communication

Strong organisation and attention to detail, and an open, honest, solutions-focused way of working

Highly regarded: GoHighLevel experience, and a background in construction, manufacturing, industrial, sustainability or purpose-led businesses.

Don’t tick every box? If this role excites you, we’d still like to hear from you.

What’s on offer

Real influence: your analysis and business cases guide where we invest

A small team where your ideas are heard and your work is seen

A brand with reach, including our Platinum Partnership with the Sydney Roosters

Career growth as the business scales, from our waterfront Barangaroo head office

We welcome applicants of all backgrounds, ages, genders and abilities, including Aboriginal and Torres Strait Islander peoples. If you need any adjustments during the process, just let us know.

All applications are treated with discretion.