AI Graphic Designer & Creative Marketing Superstar

Reosteel Pty Ltd.; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

Reosteel Pty Ltd. in Sydney seeks an AI Graphic Designer & Creative Marketing Superstar to turn ideas into compelling images and campaigns. You’ll blend AI tools with traditional design to deliver polished visuals, video and assets for B2B and consumer channels.

You’ll own prompts, reference images, and reusable workflows, while directing shoots and collaborating with growth marketing. A hands-on, detail-focused creator ready to ship across brand portfolios.

Qualifications

• Experience turning ideas into polished visuals across images and video.
• Ability to design for both B2B and consumer audiences.
• Proficiency with AI image/video tools and traditional design software.
• Strong understanding of brand applications and templates.
• Comfort directing shoots and collaborating with marketing teams.

Responsibilities

• Use AI image/video tools to develop campaign concepts, storyboards, visual directions and finished creative.
• Produce video for campaigns, websites and social media, combining AI-generated content with existing footage, editing, motion graphics and audio.
• Develop and test prompts, reference images and variations for consistent, on-brand results, and turn what works into reusable workflows and prompt libraries.
• Design social graphics, presentations, website visuals and digital campaign assets.
• Produce sales collateral, capability statements, signage and event materials, including print-ready files.
• Own brand guidelines and templates, keeping each business’s identity distinct and consistent.
• Direct photo and video shoots, from concept and shot list through to production brief.
• Work with growth marketing to test creative variations and improve performance.
• Manage work from brief to approval and delivery, checking accuracy, asset rights and production quality.

Skills

AI tools proficiency

Graphic design

Video editing

Motion graphics

Brand guidelines

Tools

Higgsfield

Runway

Midjourney

Krea

Adobe Firefly

ChatGPT

Photoshop

Illustrator

InDesign

Premiere Pro

After Effects

Job description

AI Graphic Designer & Creative Marketing Superstar

Join Australia’s fastest-growing steel company and use AI to help tell its story.

Reosteel manufactures and distributes reinforcing steel, and we’re part of a privately owned Australian group whose businesses include Greensteel (green steel manufacturing) and Bright Beginnings Learning Centres (early childhood education).

We’re looking for a Creative Marketing Specialist who uses AI to turn ideas into compelling images, video and campaign assets, and who has the graphic design skills to take that work through to a polished finish.

You’ll have hands-on experience with tools such as Higgsfield, Runway, Midjourney, Krea, Adobe Firefly and ChatGPT. You’ll know how to choose the right tool, guide it with clear prompts and references, and refine the output with your own creative judgement. You’ll also think from first principles: understand the business objective and the audience, challenge assumptions, then develop the idea and produce the work yourself.

About Reosteel and our group

Reosteel supplies Australian rebar, mesh, and accessories to major construction projects nationwide, with a strong commitment to sustainability and sovereign capability.

We’re part of a privately owned Australian group that has built every business from the ground up, with portfolios spanning steel and green manufacturing, building supplies, construction, logistics, property, education, and healthcare.

That breadth is the opportunity. You’ll bring your growth thinking to different portfolios across the group, each with its own customers, markets and challenges. It’s the kind of B2B and consumer-facing experience most marketers would need several jobs to build.

What You’ll Do

Use AI image and video tools to develop campaign concepts, storyboards, visual directions and finished creative.

Produce video for campaigns, websites and social media, combining AI-generated content with existing footage, editing, motion graphics and audio.

Develop and test prompts, reference images and variations for consistent, on-brand results, and turn what works into reusable workflows and prompt libraries.

Design social graphics, presentations, website visuals and digital campaign assets.

Produce sales collateral, capability statements, signage and event materials, including print-ready files.

Own brand guidelines and templates, keeping each business’s identity distinct and consistent.

Direct photo and video shoots, from concept and shot list through to production brief.

Work with growth marketing to test creative variations and improve performance.

Manage work from brief to approval and delivery, checking accuracy, asset rights and production quality.

About You

You actively use creative AI tools and can show finished work you’ve produced with them.

You understand prompting, visual references, iteration and the limits of generated content.

You combine AI output with strong graphic design, video editing and motion skills to produce polished campaign assets.

You have strong layout, typography, visual hierarchy and brand application skills.

You’re confident in Photoshop, Illustrator, InDesign, Premiere Pro and After Effects, or equivalent software.

You can explain how your creative choices serve the audience and the business objective.

You experiment with new tools, judge what’s genuinely useful and turn what works into repeatable workflows.

You can plan and direct shoots, coordinating production support where needed.

You take ownership, manage competing priorities and meet deadlines, with exceptional attention to detail and a constructive approach to feedback.

You hold, or are willing to obtain, a Working With Children Check, as you’ll direct shoots at our learning centres.

Highly Regarded

Producing campaign-ready AI video with Higgsfield, Runway or comparable tools.

AI voiceover and audio tools such as ElevenLabs.

Keeping visual consistency across AI-generated images, scenes and campaign variations.

Building reusable AI production workflows across multiple brands.

Creative experience in B2B, construction, manufacturing or industrial sectors.

What Success Looks Like

You turn business briefs into compelling creative across images, video and print, delivered on time, accurate and ready to use.

AI improves production speed, creative exploration and the quality of finished work.

Each brand stays consistent across channels and formats.

Testing and feedback improve each iteration, and your workflows, templates and files are organised and reusable.

What’s On Offer

Creative ownership: You’ll take work from first idea to finished campaign and set the standard for how three businesses look and sound.

Room to build: You’ll create the AI workflows, prompt libraries and templates we use, and keep improving them as the tools change.

Variety: Steel, green manufacturing and early learning bring different audiences and different problems to solve every week.

Collaborative environment: A permanent, full-time role at our Barangaroo office, where creative conversations happen in real time.