Growth-Focused Digital Marketer for Creative Studio

The Start; Western Australia; On-site; AUD 70,000 - 95,000; Full time

Job summary

The Start, a Perth-based design, marketing and technology studio, is seeking a curious digital marketer to grow our clients across content, email, social, paid and search. You’ll plan and run accounts from brief through to results, supporting the Head of Brand and Strategy and collaborating with our design, development and SEO specialists.

You will own marketing plans, write copy for websites and emails, build campaigns, and track performance with Google Analytics, turning data into

Qualifications

• 2 to 3 years’ experience in digital marketing, ideally agency-side, managing work for multiple clients or brands.
• Solid marketing foundations: you can map a customer journey and plan a campaign from start to finish.
• Clear, attention-grabbing copywriting, and the ability to brief designers well.
• Hands-on experience with at least two of email, social, paid and content.
• Comfort in Google Analytics and platform reporting, and the ability to turn numbers into recommendations.
• An understanding of what SEO and GEO do and how they fit into an overall plan.

Responsibilities

• Build marketing plans and customer journeys for your clients, so channels work together from first touch to conversion
• Plan campaigns and see them through from brief to launch and results
• Write copy and content for websites, landing pages, emails, social and blogs
• Build, schedule and optimise email campaigns and social posts, and keep content calendars on track
• Track performance in Google Analytics and platform tools, run simple tests, and report to clients on what changed and what’s next
• Join client meetings, present your own work and handle client queries

Skills

Digital marketing

Customer journey

Copywriting

Email marketing

Social media

Paid campaigns

Content creation

Google Analytics

SEO basics

Google Ads

Meta ads

CRM / Email platforms

HTML/CMS basics

Semrush

Otterly

Tools

HubSpot

Klaviyo

Mailchimp

Semrush

Otterly

Job description

The Start, a Perth-based design, marketing and technology studio, is seeking a curious digital marketer to grow our clients across content, email, social, paid and search. You’ll plan and run accounts from brief through to results, supporting the Head of Brand and Strategy and collaborating with our design, development and SEO specialists.

You will own marketing plans, write copy for websites and emails, build campaigns, and track performance with Google Analytics, turning data into