Founding Growth Lead – Fintech (Equity & Impact, Melbourne/Sydney)

Halocard LLC; Melbourne; On-site; AUD 108,000 - 132,000; Full time

Benefits offered by this job

Equity

Job summary

Halocard LLC in Melbourne is seeking a Head of Growth (Marketing) to own the full funnel from awareness to activation. You will design experiments, build AI-driven workflows, and manage paid, organic, partnerships, and community channels to scale CAC, activation, and retention.

You will work in a tight three-person team, own the growth roadmap, and report equity-backed ownership as the company hits ambitious ARR goals. Global users and flexible hours are expected.

Qualifications

• Test-and-learn mindset with a clear roadmap.
• Own end-to-end growth experiments across channels.
• Ability to scale paid, organic, partnerships and referrals.

Responsibilities

• Own marketing funnel from awareness to first transaction.
• Build AI-driven campaigns, landing pages and content.
• Measure CAC, activation, retention and payback weekly.
• Engage with users weekly using feedback loops.

Skills

Marketing strategy

AI-driven workflows

Technical media buying

Analytics & CAC payback

User interviews (Mom Test)

Tools

Claude

n8n

Agents

Scripts

Job description

Halocard LLC in Melbourne is seeking a Head of Growth (Marketing) to own the full funnel from awareness to activation. You will design experiments, build AI-driven workflows, and manage paid, organic, partnerships, and community channels to scale CAC, activation, and retention.

You will work in a tight three-person team, own the growth roadmap, and report equity-backed ownership as the company hits ambitious ARR goals. Global users and flexible hours are expected.