Ecommerce & Email Marketing Coordinator

Sacha Drake

Brisbane

On-site

AUD 65,000 - 90,000

Full time

2 days ago
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Job summary

SACHA DRAKE in Woolloongabba, Brisbane is seeking an Ecommerce & Email Marketing Coordinator to combine hands-on email marketing, eCommerce management and a keen eye for fashion to bring collections online and engage customers.

Working with the Marketing & eCommerce Manager, you’ll build campaigns in Klaviyo, manage Shopify product content and craft visually appealing assets, reports and landing pages. The role suits a proactive, detail-oriented marketer who loves fashion.

Qualifications

  • Minimum 2 years' experience in ecommerce or digital marketing within fashion.
  • Hands-on Shopify experience within fashion, including product creation and collection merchandising.
  • Practical Klaviyo experience building campaigns, working with segments and flows, and reviewing results.
  • A strong eye for fashion, styling, imagery, and brand presentation.
  • Confident copywriting and practical design skills in Canva and/or Adobe Creative Suite.
  • Sound Excel or Google Sheets skills and confidence interpreting sales and campaign data.
  • Excellent attention to detail, strong organisation and the ability to follow work through independently.
  • A proactive approach, with the confidence to contribute ideas and communicate when priorities or deadlines need attention.

Responsibilities

  • Write, design, build, test and schedule EDM campaigns in Klaviyo.
  • Work with customer segments and support the maintenance and improvement of automated flows.
  • Deliver communications for our Style Society loyalty program, including member access, rewards and retention campaigns.
  • Review campaign performance and suggest improvements to content, product selection and targeting.
  • Assist in creating and maintaining products in Shopify, including descriptions, imagery, variants, tags, metafields and collections.
  • Assist with merchandising collections with consideration for sales performance, stock and size availability, seasonality and styling opportunities.
  • Update homepage content, banners and landing pages for new arrivals, collection launches and promotions.
  • Check product information and the customer experience across mobile and desktop.
  • Prepare regular reports covering online sales, product performance and email marketing.
  • Identify opportunities and recommend practical actions to improve merchandising, customer engagement and sales.
  • Create and adapt email graphics, website banners and other assets using brand guidelines and templates.
  • Assist with seasonal rangebooks, image selection, cropping and asset preparation.
  • Support photoshoot preparation and on-the-day activities, including sample organisation and styling assistance.
  • Support Marketing Events inhouse and external

Skills

Email marketing
Loyalty programs
Automated flows
Klaviyo
Shopify
Product merchandising
Campaign reporting
Creative design
Canva
Adobe Creative Suite
Copywriting
Brand presentation

Tools

Klaviyo
Shopify
Canva
Adobe Creative Suite
Excel

Job description

Ecommerce & Email Marketing Coordinator - Women's Fashion

Woolloongabba, Brisbane QLD

Combine your email marketing skills, eCommerce experience and eye for fashion in a varied, hands-on role with SACHA DRAKE.

We're looking for an experienced, creative and organised coordinator to help bring our collections to life online, deliver engaging email campaigns and build lasting relationships with our customers.

Working closely with our Marketing & eCommerce Manager, you'll provide hands-on support across our marketing and online store, with your main focus on email marketing, loyalty communications and automated flows in Klaviyo. With guidance on strategy and priorities, you'll take campaigns from creation through to delivery and reporting, including coordinating their supporting landing pages.

You'll also assist with broader marketing campaigns, including preparing creative assets and supporting paid advertising activity as needed.

This role will suit someone who enjoys working with fashion products, understands what makes customers click and purchase, and takes pride in delivering accurate, beautifully presented work.

What you'll be doing
Email marketing and loyalty

Write, design, build, test and schedule EDM campaigns in Klaviyo.

Work with customer segments and support the maintenance and improvement of automated flows.

Deliver communications for our Style Society loyalty program, including member access, rewards and retention campaigns.

Review campaign performance and suggest improvements to content, product selection and targeting.

Ecommerce and product merchandising

Assist in creating and maintaining products in Shopify, including descriptions, imagery, variants, tags, metafields and collections.

Assist with merchandising collections with consideration for sales performance, stock and size availability, seasonality and styling opportunities.

Update homepage content, banners and landing pages for new arrivals, collection launches and promotions.

Check product information and the customer experience across mobile and desktop.

Reporting and insights

Prepare regular reports covering online sales, product performance and email marketing.

Identify opportunities and recommend practical actions to improve merchandising, customer engagement and sales.

Creative and photoshoot support

Create and adapt email graphics, website banners and other assets using brand guidelines and templates.

Assist with seasonal rangebooks, image selection, cropping and asset preparation.

Support photoshoot preparation and on-the-day activities, including sample organisation and styling assistance.

Support Marketing Events inhouse and external

What you'll bring

Minimum 2 years' experience in ecommerce or digital marketing within fashion.

Hands-on Shopify experience within fashion, including product creation and collection merchandising.

Practical Klaviyo experience building campaigns, working with segments and flows, and reviewing results.

A strong eye for fashion, styling, imagery, and brand presentation.

Confident copywriting and practical design skills in Canva and/or Adobe Creative Suite.

Sound Excel or Google Sheets skills and confidence interpreting sales and campaign data.

Excellent attention to detail, strong organisation and the ability to follow work through independently.

A proactive approach, with the confidence to contribute ideas and communicate when priorities or deadlines need attention.

You'll work closely with the collections and creative activity of an established Australian womenswear brand, seeing the direct impact of your work across our website and customer communications.

You'll have guidance from an experienced manager alongside responsibility for your own work, with room to contribute ideas and take on broader projects as your knowledge of the business grows.

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