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Bardot is seeking a digital merchandising specialist to manage day-to-day website execution, promotions and product enrichment across Bardot and Bardot Junior sites. You will collaborate with Marketing, Product and Supply Chain to ensure stock availability and campaign alignment.
Role emphasizes optimizing product listings, imagery delivery, SEO best practices and data-driven optimization to improve site performance, with hybrid work in Sydney.
COMPANY OVERVIEW
Established in 1996 in Melbourne, Bardot was born from a love of modern femininity, creating pieces that help women feel confident, powerful and ready for any occasion. What started as a local bricks-and-mortar label has evolved into a truly global fashion brand, with a strong digital and wholesale footprint across Australia, New Zealand, the USA and Europe.
Today, Bardot is worn worldwide and stocked through leading retail partners including Nordstrom, Macy's and REVOLVE, alongside Bardot's owned channels, bringing trend-led design and elevated wardrobe staples to an international audience.
Bardot Junior, launched in 2004, brings the same spirit of style and celebration to little wardrobes. Offering playful, special-occasion and dressed-up casual pieces across apparel, accessories and gifting for babies through to tweens onsite.
PURPOSE OF ROLE
The role is responsible for all implementation and execution of content, assets promotions, product and merchandising for our websites globally as well as Marketplaces. It will focus on the delivery of all products online and ensuring they are enriched and available to be sold as inventory is available across our brands websites. Merchandising is a key primary focus for this role to ensure we are maximizing sales by analyzing the data and implementing merchandising techniques and relevancy to maximize the experience for the Bardot & Bardot Junior customers
KEY RESPONSIBILITIES:
BENEFITS