E-Commerce Business Lead

Delsey Luggage, Inc.; Sydney; On-site; AUD 140,000 - 190,000; Full time

Job summary

DELSEY is seeking an E-Commerce Business Lead Australia to own and scale our digital business across Amazon Australia, eShop, and retail partners. Based in Australia, you will report to Paris HQ and the Australia subsidiary, executing daily and driving measurable results.

You will drive catalogue, pricing, content, and paid/organic search, CRM, and social media, collaborating with HQ teams and leveraging AI to boost traffic and conversions. Monthly reporting to leadership is required.

Qualifications

• 5+ years in e-commerce with a merchant mindset (assortment, pricing, promotion, traffic, conversion).
• Strong hands-on Amazon expertise (Seller Central, FBA, Amazon Advertising).
• Experience with eShop acquisition: Google paid search, SEO, CRM.
• Experience with retail partners and their online channels.
• Good understanding of social media and brand building.
• Resourceful, autonomous and execution-focused; comfortable working with HQ support.
• Daily use of AI tools.

Responsibilities

• Structure and scale the Amazon Australia business: catalogue, listings/content, pricing, advertising, inventory and FBA; work with Paris HQ.
• Define local assortment for eShop with HQ; drive traffic and sales via paid/organic search and CRM; coordinate with Paris HQ.
• Grow online sales for existing retail partners: content, ratings/reviews, retail media, visibility and sell-out.
• Activate DELSEY's brand locally via content, creators and social commerce; collaborate with Global Social Media Manager in Paris.
• Use AI daily for content, analysis and productivity enhancements.
• Report monthly to the GM Australia and Global CDO on sales, actions and trade-offs.

Skills

E-commerce strategy

Amazon Seller Central

Amazon FBA

Amazon Advertising

SEO

CRM

Retail partnerships

Social media

AI tools

Execution oriented

Tools

Google Ads

Job description

DELSEY is a global travel brand combining design, innovation, and craftship. As we accelerate our digital transformation, Australia is a key growth market - and e-commerce is at the center of that ambition.

About the Role

DELSEY is looking for an E-Commerce Business Lead Australia to own and scale our digital business.

The E-Commerce Business Lead will be based in Australia with a double reporting to Paris HQ and Australia Subsidiary.

We're looking for a hands-on leader and builder to take ownership of our Australia e-commerce business. This role is for someone who doesn't just define strategy - but executes, optimizes, and drives results daily.

Key Responsibilities

• Amazon Australia (core of the role). Structure and scale the Amazon business: catalogue, listings and content, pricing, Amazon Advertising, and inventory and fulfilment (FBA). You will work closely with the Head of Amazon in Paris.
• eShop Australia. The platform launch is delivered by Paris HQ. You will define the local assortment with HQ, then drive traffic and sales: paid search, organic search (SEO) and CRM. You will work closely with the Head of eShop in Paris.
• E-retail. Grow the online business of existing retail partners: product content, ratings and reviews, retail media, online visibility and sell-out.
• Social media and brand. Activate DELSEY's brand locally (content, creators, social commerce) to drive traffic and conversion. You will work closely with the Global Social Media Manager in Paris.
• AI as a daily lever for content, analysis and productivity.
• Report monthly to the GM Australia and the Global CDO on sales, actions and trade-offs.

Required Skills

• 5+ years in e-commerce in a commercial role, with a merchant mindset: assortment, pricing, promotion, traffic, conversion.
• Strong hands-on Amazon expertise (Seller Central, FBA, Amazon Advertising). Amazon Australia is a strong plus.
• Working knowledge of eShop acquisition: Google paid search, SEO, CRM.
• Experience with retail partners and their online channels.
• Good understanding of social media and brand building.
• Resourceful, autonomous and execution-focused. Comfortable working alone locally while using HQ expertise.
• Daily use of AI tools.

Why join DELSEY ?

DELSEY is a dynamic and constantly evolving company. With over 400 employees worldwide, DELSEY offers everyone the opportunity to develop their creativity and unlock their full potential, while building a rewarding career.

Employee experience is a key priority at DELSEY. We are committed to providing a work environment that fosters professional growth, collaboration, and well-being.

We support our employees in their professional development, helping them become experts in their fields and ensuring that everyone's contribution plays a meaningful role in DELSEY's continued growth and success.

So, if you're looking to join an international company that offers exciting career opportunities in a dynamic and collaborative environment, we'd love to hear from you. Join us!