Digital Performance & Optimisation Lead (Hybrid)

Macquarie Group; Sydney; Hybride; AUD 140 000 - 210 000; Plein temps

Avantages offerts par ce poste

Wellbeing leave

Service bonus leave

Parental leave

Transition leave

Volunteer leave

Gender affirmation leave

Employee Assistance Program

Wellbeing benefits

Salary packaging options

Learning and development

Hybrid work

Equipment reimbursement

Résumé du poste

Macquarie Group is seeking a Digital Performance and Optimisation Manager to lead paid digital campaigns across search, social and display channels, driving ROI and audience targeting strategies. You will analyse performance data to optimise results and partner with stakeholders to support broader marketing initiatives.

With 5+ years in digital advertising, you will bring hands-on experience across Google Ads and social/display platforms, delivering campaigns at scale in global markets while

Qualifications

• 5+ years’ experience in digital media buying and performance marketing.
• Hands-on experience with Google Ads, social media advertising and display advertising platforms.
• Strong audience targeting and campaign delivery across global markets.
• Excellent communication and stakeholder collaboration skills.

Responsabilités

• Lead planning, execution, optimisation and reporting of paid digital marketing campaigns across search, social and display channels.
• Use data, insights and performance analysis to maximise ROI and improve campaign effectiveness.
• Shape audience targeting strategies and drive continuous improvement across digital channels.
• Collaborate with stakeholders across the business to support broader marketing initiatives.

Connaissances

Digital media buying

Performance marketing

Google Ads

Social media ads

Display advertising

Analytics

Description du poste

Macquarie Group is seeking a Digital Performance and Optimisation Manager to lead paid digital campaigns across search, social and display channels, driving ROI and audience targeting strategies. You will analyse performance data to optimise results and partner with stakeholders to support broader marketing initiatives.

With 5+ years in digital advertising, you will bring hands-on experience across Google Ads and social/display platforms, delivering campaigns at scale in global markets while