Digital Performance and Optimisation Manager

Macquarie Group; Sydney; Hybrid; AUD 140,000 - 210,000; Full time

Benefits offered by this job

Wellbeing leave

Service bonus leave

Parental leave

Transition leave

Volunteer leave

Gender affirmation leave

Employee Assistance Program

Wellbeing benefits

Salary packaging options

Learning and development

Hybrid work

Equipment reimbursement

Job summary

Macquarie Group is seeking a Digital Performance and Optimisation Manager to lead paid digital campaigns across search, social and display channels, driving ROI and audience targeting strategies. You will analyse performance data to optimise results and partner with stakeholders to support broader marketing initiatives.

With 5+ years in digital advertising, you will bring hands-on experience across Google Ads and social/display platforms, delivering campaigns at scale in global markets while

Qualifications

• 5+ years’ experience in digital media buying and performance marketing.
• Hands-on experience with Google Ads, social media advertising and display advertising platforms.
• Strong audience targeting and campaign delivery across global markets.
• Excellent communication and stakeholder collaboration skills.

Responsibilities

• Lead planning, execution, optimisation and reporting of paid digital marketing campaigns across search, social and display channels.
• Use data, insights and performance analysis to maximise ROI and improve campaign effectiveness.
• Shape audience targeting strategies and drive continuous improvement across digital channels.
• Collaborate with stakeholders across the business to support broader marketing initiatives.

Skills

Digital media buying

Performance marketing

Google Ads

Social media ads

Display advertising

Analytics

Job description

Digital Performance and Optimisation Manager

Our Corporate Affairs Digital team is responsible for leading Macquarie’s website, social media and digital strategy. Working as part of a global team, you will help drive the performance of our digital marketing activities, ensuring our online presence supports business growth, brand awareness and engagement across key audiences.

We are a global financial services group operating in 30 markets with 57 years of unbroken profitability. At Macquarie, you’re empowered to shape a career that is fulfilling and creates value. You will bring your insights and expertise to the task at hand and feel supported as you make your own kind of impact for a better future.

What role will you play?

Press space or enter keys to toggle section visibility

As a Digital Performance and Optimisation Manager, you will lead the planning, execution, optimisation and reporting of paid digital marketing campaigns across search, social media and display advertising channels. You will use data, insights and performance analysis to maximise return on investment, improve campaign effectiveness and support broader marketing initiatives. Working closely with stakeholders across the business, you will help shape audience targeting strategies and drive continuous improvement across digital channels.

What you offer

Press space or enter keys to toggle section visibility

• 5+ years’ experience in digital media buying, performance marketing or digital advertising, including hands‑on experience with Google Ads, social media advertising and display advertising platforms
• Strong understanding of digital marketing channels, audience targeting approaches and best practice campaign delivery across global markets
• Demonstrated ability to manage multiple priorities in a fast‑paced environment while maintaining a high level of accuracy and attention to detail
• Excellent communication and relationship‑building skills, with the ability to collaborate effectively with a range of stakeholders
• Strong analytical skills with the ability to interpret performance data, identify insights and recommend actions that improve campaign outcomes and business results.

We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.

What we offer

Press space or enter keys to toggle section visibility

At Macquarie, you’re empowered to shape a career that’s rewarding in all the ways that matter most to you. Macquarie employees can access a wide range of benefits which, depending on employment type, include:

• 1 wellbeing leave day per year
• Up to 5 additional service bonus leave days per year
• Up to 20 weeks’ paid parental leave for primary caregivers along with 12 days of transition leave upon return to work, and 6 weeks’ paid leave for non-primary caregivers
• 2 days of paid volunteer leave and donation matching
• Up to 12 months’ gender affirmation leave, including 6 weeks’ paid leave
• Access to Employee Assistance Program and wellbeing benefits including skin and health checks, and flu vaccinations
• Access to a wide range of salary packaging options
• Access to a wide range of learning and development opportunities, including reimbursement for professional membership or subscription
• Hybrid and flexible working arrangements, dependent on role
• Reimbursement for work from home equipment

About Financial Management, People and Engagement

Press space or enter keys to toggle section visibility

Financial Management, People and Engagement (FPE) provides a single interface for Macquarie’s businesses across key areas of people, strategy, communications and financial management. Comprising two pillars – Financial Management, and People and Engagement – it is responsible for managing the Group’s financial, tax and treasury activities and strategic priorities, fostering our culture through people and community engagement strategies, and engaging with stakeholders to protect and promote Macquarie’s reputation globally.

Inclusion at Macquarie

Press space or enter keys to toggle section visibility

We are committed to providing an inclusive environment for all, where different experiences, skills and perspectives are valued and respected. Macquarie provides access to opportunities for all individuals regardless of race, colour, religion, sex, sexual orientation, national origin, age, disability, protected veteran status, genetic information, marital status, gender identity or any other characteristic or circumstance.

We provide reasonable adjustments to individuals who may need support during the recruitment process and employment. If you require an adjustment, please let us know during the application process.