Digital Performance Lead — Google Ads & GA4 (Gold Coast)

Talenza; Gold Coast City; Sur place; AUD 81 000 - 99 000; Plein temps

Avantages offerts par ce poste

Permanent position on Gold Coast

Salary: $90,000 + super

6 months office-based with hybrid flex

Résumé du poste

Talenza on the Gold Coast is seeking a hands-on Digital Marketing Specialist to own planning, execution and optimisation of digital campaigns. You will focus on Google Ads and Meta, analysing performance and ROI, with strong emphasis on GA4 analytics and conversion tracking.

The role offers permanent, on-site work with potential hybrid flexibility after probation. Join a team that values data-driven decisions and end-to-end ownership of campaigns, delivering measurable improvements in a

Qualifications

• 3–4+ years hands-on digital performance / paid media experience.
• Strong Google Ads and Meta experience.
• Strong analytical skills with GA4.
• Experience with campaign optimisation, budget pacing and ROI analysis.
• Understanding of Google Tag Manager and conversion tracking.
• Experience with A/B testing and a test-and-learn approach.

Responsabilités

• Own planning, execution, reporting and optimisation of digital campaigns.
• Analyse campaign data, monitor spend and audience performance.
• Identify opportunities to improve ROI and make data-driven recommendations.
• Troubleshoot tracking/conversion issues and apply testing to improve results.

Connaissances

Paid media

Analytics

Campaign optimization

Budget pacing

Outils

Google Ads

Meta

GA4

Google Tag Manager

Description du poste

Talenza on the Gold Coast is seeking a hands-on Digital Marketing Specialist to own planning, execution and optimisation of digital campaigns. You will focus on Google Ads and Meta, analysing performance and ROI, with strong emphasis on GA4 analytics and conversion tracking.

The role offers permanent, on-site work with potential hybrid flexibility after probation. Join a team that values data-driven decisions and end-to-end ownership of campaigns, delivering measurable improvements in a