Digital Marketing Lead: Growth, Brand & Campaigns

Darley Aluminium; Sydney; On-site; AUD 85,000 - 110,000; Full time

Job summary

Darley Aluminium is seeking a Digital Marketing Specialist to bring our refreshed brand to life and shape how we are seen in the market. You’ll work across digital, content, social media, website, campaigns and sales support to create engaging customer communications and ensure a consistent brand experience.

Reporting to the Marketing Manager, you’ll collaborate with sales, technical, operational teams and state branches to manage day-to-day marketing activities and projects with a hands-on

Qualifications

• 5+ years’ experience across digital marketing, brand, content, social, and communications.
• Strong digital marketing expertise with hands-on technical experience.
• Ability to translate technical product benefits into customer-focused messaging.
• Exceptional attention to detail and accuracy.

Responsibilities

• Plan and manage digital marketing campaigns across Google, Meta, email and SMS.
• Manage content calendar and digital channels to support launches and promotions.
• Manage SEO and digital performance with analytics to improve visibility and results.
• Develop marketing content and collateral ensuring consistent brand messaging.

Skills

Digital marketing

Brand management

Content creation

Social media

Communications

Tools

Adobe Creative Suite

Google Ads

Mailchimp

Analytics

Website management

Job description

Darley Aluminium is seeking a Digital Marketing Specialist to bring our refreshed brand to life and shape how we are seen in the market. You’ll work across digital, content, social media, website, campaigns and sales support to create engaging customer communications and ensure a consistent brand experience.

Reporting to the Marketing Manager, you’ll collaborate with sales, technical, operational teams and state branches to manage day-to-day marketing activities and projects with a hands-on