Digital Fundraising Coordinator: Donor Growth & Retention

Peter MaCallum Cancer Cente - Peter Mac; Melbourne; Hybrid; AUD 77.000 - 94.000; Vollzeit

Benefits dieser Stelle

Generous salary packaging to increase\

Discounted health insurance and eye\n-

Comprehensive health and wellbeing\n

Public transport options at our doorst

Onsite eateries and rooftop garden

Pathways for professional development

Five weeks annual leave

Flexible, hybrid working arrangements

Zusammenfassung

The Digital Coordinator in the Foundation at Peter MacCallum Cancer Centre will manage digital fundraising campaigns across channels, driving donor acquisition and retention. Reporting to the Digital Manager, you will create content, optimise landing pages, and analyse performance to improve results.

This role requires at least two years in digital fundraising or direct marketing with a digital component, strong data skills, and experience with advertising platforms.

Qualifikationen

• A minimum of two years in a digital fundraising role or in a direct marketing role with a digital component.
• Strong understanding of digital fundraising principles and online user experience.
• Knowledge of SEO and SEM.
• Experience using marketing automation platforms and integrating multiple online platforms.

Aufgaben

• Acquire, retain, upgrade and reactivate cash and monthly donors in line with the Foundation’s strategic objectives and operational KPIs.
• Develop digital content to achieve and support the annual KPIs of the Individual Giving program.
• Monitor and report on digital performance with insights and recommendations.
• Build, upload and maintain digital content to maximise online objectives (website pages, emails, journeys, social media).
• Coordinate digital activities to maximise fundraising results within the portfolio.

Kenntnisse

Digital fundraising

Digital marketing

Data analysis

SEO/SEM knowledge

Facebook advertising campaigns

Copywriting for emails/web

Marketing automation platforms

Ausbildung

Relevant tertiary qualifications

Tools

Marketing automation platforms

Facebook Ads Manager

Jobbeschreibung

The Digital Coordinator in the Foundation at Peter MacCallum Cancer Centre will manage digital fundraising campaigns across channels, driving donor acquisition and retention. Reporting to the Digital Manager, you will create content, optimise landing pages, and analyse performance to improve results.

This role requires at least two years in digital fundraising or direct marketing with a digital component, strong data skills, and experience with advertising platforms.