Hybrid Digital Fundraising Campaigns Lead

Peter MacCallum Cancer Centre; Melbourne; In loco; AUD 77.000 - 94.000; Tempo pieno

Vantaggi offerti da questo lavoro

Salary packaging

Five weeks annual leave

Hybrid working arrangements

Public transport access

Onsite eateries

Descrizione del lavoro

Peter MacCallum Cancer Centre invites a proactive digital fundraising professional to lead campaigns that acquire and engage donors across channels. You will craft email, web and social content, optimise ads, and use data to improve donor retention and fundraising results.

The role sits in Melbourne’s Parkville location with ongoing, full-time employment and a strong emphasis on innovation, collaboration, and health-sector impact.

Competenze

• At least 2 years in digital fundraising or digital marketing with a strong digital focus.
• Hands-on experience managing paid digital advertising campaigns and optimising performance.
• Strong analytical skills and data-driven decision making.
• Excellent written communication and content creation across digital channels.
• Attention to detail, organisation and project management.
• Intermediate to advanced Microsoft Excel skills.
• Experience with donor acquisition campaigns.
• Relevant tertiary qualifications and interest in health or not-for-profit sector.

Mansioni

• Plan, build and optimise digital fundraising campaigns.
• Manage paid digital advertising across platforms including Meta.
• Create engaging email, website, landing page and social content.
• Monitor campaign performance and provide improvement recommendations.
• Run testing and optimisation to increase engagement and donations.
• Collaborate with fundraising, communications, data and supporter engagement teams.
• Support digital initiatives including AI and emerging tech to improve efficiency.

Conoscenze

Digital fundraising

Digital marketing

Direct marketing

Paid advertising

Data analysis

Content creation

Excel skills

Donor acquisition

Formazione

Bachelor degree or equivalent

Strumenti

Photo editing tools

Video editing tools

Graphic design software

Descrizione del lavoro

Peter MacCallum Cancer Centre invites a proactive digital fundraising professional to lead campaigns that acquire and engage donors across channels. You will craft email, web and social content, optimise ads, and use data to improve donor retention and fundraising results.

The role sits in Melbourne’s Parkville location with ongoing, full-time employment and a strong emphasis on innovation, collaboration, and health-sector impact.