Digital Content Producer

RACV Limited; Melbourne; Hybrid; AUD 65,000 - 90,000; Full time

Benefits offered by this job

Hybrid working

CBD office

Discounts on RACV products

Career development

Job summary

RACV Limited is seeking a skilled web content professional to join the Digital Experience team in Melbourne. You will manage and optimise online content to improve customer journeys, site visitation and digital performance.

Responsibilities include creating and publishing web content, applying SEO and accessibility standards, and collaborating with analytics teams to drive improvements, while coordinating approvals across stakeholders.

Qualifications

• At least two years’ experience in web content management.
• Strong writing, editing and attention to detail for online content.
• Working knowledge of SEO and digital content design principles.
• Experience using content management systems and common tools like SharePoint, Jira and Confluence.

Responsibilities

• Create, publish and maintain website content in line with brand and digital guidelines.
• Take briefs and execute work from Senior Producers using AEM pages.
• Produce clear, engaging and member-focused web copy.
• Apply SEO, accessibility and usability best practices.
• Collaborate with analytics teams to monitor performance and suggest improvements.
• Coordinate content approvals, deadlines and updates across stakeholders.
• Support digital projects and continually improve the online customer experience.

Skills

Web content management

SEO basics

Strong writing

Stakeholder management

Microsoft Office

Education

Diploma/degree in communications

Tools

SharePoint

Jira

Confluence

CMS

Job description

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• A Competitive Salary | Discounts on Selected RACV Products

About the Opportunity

Join RACV's Digital Experience team and help create high-quality, engaging content across racv.com.au and associated digital platforms. Reporting to the Senior Digital Content Producer, you'll manage and optimise online content to improve customer journeys, website visitation and digital performance.

What you'll do

• Create, publish and maintain website content in line with RACV's brand and digital guidelines
• Taking briefs, executing work assigned from Senior Producers & working through AEM pages
• Produce clear, engaging and member-focused web copy
• Apply SEO, accessibility and usability best practices
• Collaborate with analytics teams to monitor performance and recommend improvements
• Coordinate content approvals, deadlines and updates across key stakeholders
• Support digital projects and continually improve the online customer experience

What You'll Bring

• At least two years' experience in web content management
• Strong web writing, editing and attention-to-detail skills
• Working knowledge of SEO and digital content design principles
• Experience using content management systems, SharePoint and Microsoft Office
• Familiarity with Jira and Confluence
• Strong stakeholder-management and organisational skills
• A relevant qualification in communications, marketing, e-commerce, multimedia or a related discipline

Why RACV?

• Work for a purpose-led organisation that puts members and people first
• Generous discounts across RACV products and Services
• Hybrid working and a vibrant CBD office
• A genuine commitment to your career development, wellbeing and work-life balance
• A values-driven culture (IACT) where you can truly be at your best

The RACV difference

Curious about where this role could take you? Explore endless opportunities a diverse business can provide and growyour career in more ways than one.

Applicants will be required to provide evidence of their eligibility to work in Australia, and consent to a criminal record check.

At RACV, we believe that maintaining a diverse and inclusive workplace is an important element in our continued success. We want our people to feel welcome, supported and appreciated for who they are and what they bring to our business. If you require any reasonable adjustments to the recruitment process and/or the role, please let our Talent Acquisition Team know.