Digital and Content Coordinator

ADT Security; Sydney; On-site; AUD 65,000 - 95,000; Full time

Job summary

ADT Security in Sydney is seeking a Content & Digital Coordinator to develop, manage, and optimise our digital presence. You will create content for websites, social media, and branded communications, and support campaigns to boost brand awareness and customer engagement.

You will work across CMS, SEO, analytics, and digital marketing tools, ensuring brand consistency and timely delivery of marketing collateral. A Marketing/Communications or Digital Media qualification is preferred.

Qualifications

• Proven experience in digital marketing, content creation or a similar marketing role.
• Hands-on experience with websites and content management systems (CMS).
• Strong writing and content development skills.
• Experience running social media platforms and digital campaigns.
• Good knowledge of SEO, digital analytics and online marketing.
• Strong organisation and project management skills, and comfort handling several priorities at a fast pace.
• A sharp eye for detail and a real commitment to brand consistency.
• A qualification in Marketing, Communications, Digital Media or a related field.

Responsibilities

• Develop, write, edit, and publish engaging content across digital and traditional marketing channels.
• Create marketing collateral including brochures, newsletters, presentations, case studies, advertisements, and promotional materials.
• Manage and maintain company websites across the Group.
• Ensure website content is current, accurate, engaging, and compliant with brand standards.
• Plan, implement, and monitor digital marketing campaigns across various platforms.
• Manage search engine optimisation (SEO) and search engine marketing (SEM) initiatives.
• Manage and grow the organisation's social media presence across relevant platforms.
• Develop and schedule engaging content that supports business objectives and brand awareness.
• Prepare regular reports on campaign performance, website traffic, digital engagement, and marketing outcomes.
• Analyse data and provide recommendations to improve effectiveness and return on investment.

Skills

Digital marketing

Content creation

CMS experience

Writing skills

SEO & analytics

Project management

Brand consistency

Education

Marketing/Communications degree

Tools

Adobe Creative Suite

Canva

CRM platforms

Marketing automation

Job description

About us

ADT is one of Australia's best-known names in security and safety monitoring, and part of the Intelligent Monitoring Group (IMG). We aim to be Australasia's leading security and safety monitoring partner. Our values are Transparency, Inclusiveness and Excellence.

About the role

The Content & Digital Coordinator is responsible for developing, managing, and optimising the Group's digital presence across websites, social media platforms, digital marketing channels, and branded communications. The role plays a critical part in enhancing brand awareness, driving customer engagement, supporting business growth initiatives, and ensuring a consistent and professional online presence across all IMG Group entities. This position combines content creation, digital marketing, website management, brand support, and campaign execution to deliver high-quality marketing outcomes aligned with the Group's strategic objectives.

Key responsibilities

• Develop, write, edit, and publish engaging content across digital and traditional marketing channels
• Create marketing collateral including brochures, newsletters, presentations, case studies, advertisements, and promotional materials
• Manage and maintain company websites across the Group
• Ensure website content is current, accurate, engaging, and compliant with brand standards
• Plan, implement, and monitor digital marketing campaigns across various platforms
• Manage search engine optimisation (SEO) and search engine marketing (SEM) initiatives
• Manage and grow the organisation's social media presence across relevant platforms
• Develop and schedule engaging content that supports business objectives and brand awareness
• Prepare regular reports on campaign performance, website traffic, digital engagement, and marketing outcomes
• Analyse data and provide recommendations to improve effectiveness and return on investment

About you

• Proven experience in digital marketing, content creation or a similar marketing role
• Hands-on experience with websites and content management systems (CMS)
• Strong writing and content development skills
• Experience running social media platforms and digital campaigns
• Good knowledge of SEO, digital analytics and online marketing
• Strong organisation and project management skills, and comfort handling several priorities at a fast pace
• A sharp eye for detail and a real commitment to brand consistency
• A qualification in Marketing, Communications, Digital Media or a related field

Bonus Points for;

• Adobe Creative Suite, Canva or similar design tools
• CRM and marketing automation platforms
• Experience in multi-site or multi-brand organisations