Digital Analytics Strategist: GA4 & Looker Expert

Cochlear Limited; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

Cochlear Limited is seeking a Specialist, Digital Analytics based at Macquarie University Campus to maximise the impact of digital marketing investments. You will analyse campaign and website performance, identify opportunities, and provide recommendations to improve engagement across Cochlear's digital channels.

You will maintain Cochlear's analytics framework, work with Google Analytics, GTM, Looker, and A/B testing tools, and collaborate with product, marketing, UX, IT, privacy.

Qualifications

• Experience in digital analytics and marketing data interpretation.
• Ability to translate data into actionable recommendations.
• Strong collaboration with product, marketing, UX and IT teams.

Responsibilities

• Analyse campaign and website performance to identify opportunities and provide recommendations to improve engagement across Cochlear's digital channels.
• Maintain Cochlear's analytics framework and work with Google Analytics, GTM, Looker, and A/B testing tools.

Skills

Data analysis

Digital marketing analytics

Cross-functional collaboration

Tools

Google Analytics

GTM

Looker

A/B testing tools

Job description

Cochlear Limited is seeking a Specialist, Digital Analytics based at Macquarie University Campus to maximise the impact of digital marketing investments. You will analyse campaign and website performance, identify opportunities, and provide recommendations to improve engagement across Cochlear's digital channels.

You will maintain Cochlear's analytics framework, work with Google Analytics, GTM, Looker, and A/B testing tools, and collaborate with product, marketing, UX, IT, privacy.