Creative Social Media & Marketing Coordinator

Munro Footwear Group; Melbourne; On-site; AUD 55,000 - 75,000; Full time

Job summary

Munro Footwear Group is seeking a Social Media & Marketing Coordinator to energise Styletread's digital presence and drive customer engagement. You will plan content, manage posts, and support integrated campaigns across Instagram, Facebook, TikTok and more.

You'll collaborate with Marketing, Creative, eCommerce and Brand teams to maintain a consistent brand voice and deliver commercially relevant content in a fast-paced setting.

Qualifications

• Experience managing social media, marketing or content coordination.
• Experience in fashion, footwear, eCommerce or retail is preferred.
• Understanding of integrated marketing campaigns and social media support.
• Experience using social media scheduling, reporting and content management tools.
• Strong creative thinking and ability to craft engaging content.
• Excellent written and verbal communication with adaptable messaging.

Responsibilities

• Manage Styletread's day-to-day social media activity across platforms including Instagram, Facebook, TikTok, Pinterest and other relevant channels.
• Plan, create, schedule and publish engaging social content that reflects Styletread's brand identity and supports marketing campaigns.
• Monitor and manage social media communities, responding to customer interactions and building positive brand engagement.
• Coordinate content production, including photoshoots, video shoots, influencer collaborations and user-generated content.
• Build and maintain relationships with influencers and content creators, coordinating product seeding and campaign activities.
• Stay across emerging social media trends, platform updates and fashion trends to identify new opportunities for engaging content.
• Monitor social media and campaign performance, providing insights and recommendations to improve engagement, reach and growth.

Skills

Social media management

Content creation

Influencer coordination

Campaign analysis

Brand awareness

Tools

Social media scheduling tools

Job description

Munro Footwear Group is seeking a Social Media & Marketing Coordinator to energise Styletread's digital presence and drive customer engagement. You will plan content, manage posts, and support integrated campaigns across Instagram, Facebook, TikTok and more.

You'll collaborate with Marketing, Creative, eCommerce and Brand teams to maintain a consistent brand voice and deliver commercially relevant content in a fast-paced setting.