Marketing & Social Media Coordinator

Munro Footwear Group; Melbourne; Sur place; AUD 55 000 - 75 000; Plein temps

Résumé du poste

Munro Footwear Group is seeking a Social Media & Marketing Coordinator to energise Styletread's digital presence and drive customer engagement. You will plan content, manage posts, and support integrated campaigns across Instagram, Facebook, TikTok and more.

You'll collaborate with Marketing, Creative, eCommerce and Brand teams to maintain a consistent brand voice and deliver commercially relevant content in a fast-paced setting.

Qualifications

• Experience managing social media, marketing or content coordination.
• Experience in fashion, footwear, eCommerce or retail is preferred.
• Understanding of integrated marketing campaigns and social media support.
• Experience using social media scheduling, reporting and content management tools.
• Strong creative thinking and ability to craft engaging content.
• Excellent written and verbal communication with adaptable messaging.

Responsabilités

• Manage Styletread's day-to-day social media activity across platforms including Instagram, Facebook, TikTok, Pinterest and other relevant channels.
• Plan, create, schedule and publish engaging social content that reflects Styletread's brand identity and supports marketing campaigns.
• Monitor and manage social media communities, responding to customer interactions and building positive brand engagement.
• Coordinate content production, including photoshoots, video shoots, influencer collaborations and user-generated content.
• Build and maintain relationships with influencers and content creators, coordinating product seeding and campaign activities.
• Stay across emerging social media trends, platform updates and fashion trends to identify new opportunities for engaging content.
• Monitor social media and campaign performance, providing insights and recommendations to improve engagement, reach and growth.

Connaissances

Social media management

Content creation

Influencer coordination

Campaign analysis

Brand awareness

Outils

Social media scheduling tools

Description du poste

At Munro Footwear Group (MFG), we're looking for a creative, digitally savvy and organised Social Media & Marketing Coordinator to join our Marketing team, with a dedicated focus on Styletread, one of Australia's leading online destinations for fashion footwear.

As one of our Social Media & Marketing Coordinators, you'll play a key role in managing Styletread's social media presence, creating engaging content and supporting the delivery of marketing campaigns across digital channels.

From planning social content and coordinating photoshoots to working with influencers and monitoring campaign performance, you'll help strengthen Styletread's brand presence, grow its online community and drive customer engagement.

Working closely with our Marketing, Creative, eCommerce and Brand teams, you'll ensure content is engaging, commercially relevant and aligned with Styletread's brand identity and marketing objectives.

Key responsibilities

• Manage Styletread's day-to-day social media activity across platforms including Instagram, Facebook, TikTok, Pinterest and other relevant channels.
• Plan, create, schedule and publish engaging social content that reflects Styletread's brand identity and supports marketing campaigns.
• Monitor and manage social media communities, responding to customer interactions and building positive brand engagement.
• Coordinate content production, including photoshoots, video shoots, influencer collaborations and user-generated content.
• Build and maintain relationships with influencers and content creators, coordinating product seeding and campaign activities.
• Stay across emerging social media trends, platform updates and fashion trends to identify new opportunities for engaging content.
• Monitor social media and campaign performance, providing insights and recommendations to improve engagement, reach and growth.

About you

• Previous experience in a social media, marketing or content coordination role.
• Experience within fashion, footwear, eCommerce or a retail environment.
• Understanding of integrated marketing campaigns and how social media supports broader marketing objectives.
• Experience using social media scheduling, reporting and content management tools.
• Strong creative thinking and an eye for engaging, visually appealing content.
• Excellent written and verbal communication skills, with the ability to adapt messaging to different audiences.
• Strong attention to detail and the ability to maintain a consistent brand voice and visual identity.
• Excellent organisational and prioritisation skills, with the ability to manage multiple projects and deadlines.
• A proactive, hands-on approach and the confidence to work both independently and collaboratively.
• A current driver's licence.

Please note:

As part of the recruitment process, shortlisted candidates will be required to present a professional portfolio showcasing examples of their previous social media, content creation and marketing work.

About us

With more than 250+ stores and 2200+ employees nationally, we are Australia's leading retailer and wholesaler of fashion and comfort footwear, owning and operating some of Australia's most iconic brands, including Bobux, The Trybe, Midas, mollini, Mathers, Williams, diana ferrari, and Australia's largest online footwear retailer, Styletread!

If you're a creative and enthusiastic marketer who loves social media, fashion and digital storytelling. You combine a strong eye for content with excellent organisation skills and enjoy working in a fast-paced, collaborative environment.