Content & Campaign Lead: Integrated Marketing & Growth

Dulux Group; Sydney; On-site; AUD 90,000 - 140,000; Full time

Benefits offered by this job

Exclusive discounts on DuluxGroup &\u0

Fitness Passport partnership

20 weeks paid parental leave

2 weeks partner leave from day one

Market leading learning, development &

Wellbeing Hub

EAP support

Recognition programs

Job summary

Selleys, part of the DuluxGroup, is seeking a senior marketing professional to lead integrated campaigns across digital, social, in-store and events. You’ll shape content strategy and connect audience opportunities with commercial priorities.

You’ll scale content production with agencies and internal experts, own social channel performance, and use data to drive testing, optimisation and continuous improvement.

Qualifications

• 5+ years’ experience in client-side and/or agency marketing environments.
• Demonstrated experience delivering integrated campaigns and high-quality content.
• Broad content creation capability across copy, video and digital formats.
• Strong project management skills and ability to keep multiple workstreams moving.
• Experience working across cross-functional teams and external partners.
• Strong stakeholder management and communication skills.

Responsibilities

• Lead integrated campaigns across digital, social, in-store, traditional media, events and other key touchpoints.
• Shape content strategy and roadmaps connecting audience opportunities, customer journeys and commercial priorities.
• Scale content production with agencies, creators, influencers, photographers, videographers and internal experts.
• Get hands-on with content from copy and short-form video to how-to guides and product pages.
• Own social channel performance including content planning, publishing, community management, paid amplification and optimisation.

Skills

Content strategy

Campaign management

Social media

Cross-functional collaboration

Project management

Education

Marketing degree

Job description

Selleys, part of the DuluxGroup, is seeking a senior marketing professional to lead integrated campaigns across digital, social, in-store and events. You’ll shape content strategy and connect audience opportunities with commercial priorities.

You’ll scale content production with agencies and internal experts, own social channel performance, and use data to drive testing, optimisation and continuous improvement.