Communication and Media Manager

RACV; Brisbane; On-site; AUD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible work environment

Discounts on RACV products

RACV Club membership

Discounts across RACV resorts

Job summary

RACV is seeking an experienced Media & Communications Manager to lead our Queensland communications. You’ll craft proactive storytelling, build media relationships, and advise senior leaders on reputational risk and messaging.

This role focuses on RACV Royal Pines, Noosa Resort, and redevelopment projects, while collaborating with national teams to ensure clear, credible communications across earned and owned channels.

Qualifications

• Seasoned communications professional with strategic thinking and media expertise.
• Experience advising senior leaders and stakeholders on messaging and reputation.
• Ability to manage multiple projects autonomously in Queensland while collaborating with a national team.
• Strong written and verbal communication skills, able to simplify complex information.

Responsibilities

• Develop and deliver an integrated communications plan for Queensland activities.
• Advise senior leaders on messaging, timing, and reputation risks.
• Support redevelopment news for RACV Royal Pines and Noosa resorts with statements and Q&As.
• Monitor media sentiment and advise on issues and opportunities.
• Drive proactive PR and earned media for RACV resorts and energy initiatives.
• Build relationships with Queensland travel, lifestyle, business, and media outlets.
• Collaborate with Travel & Leisure, Brand, Marketing, Content and Social teams for consistent messaging.
• Engage with local government and industry bodies on Queensland communications.
• Prepare holding statements, key messages, and spokesperson briefs for interviews.
• Contribute to enterprise campaigns and national announcements.

Skills

Corporate communications

Media relations

Written communication

Verbal communication

Stakeholder management

Autonomous in Queensland

MS 365

Media monitoring platforms

Education

Tertiary qualification in Journalism/PR/Communications

Tools

Microsoft 365

Media monitoring platforms

Job description

• Competitive Salary | Attractive Discounts on RACV Products

About the role

RACV is looking for an experienced Media & Communications Manager to lead our communications presence across Queensland, protecting and enhancing our brand through proactive storytelling, strong media relationships and trusted advice.

Reporting to the Head of Corporate Communications, you’ll support RACV’s Queensland operations and investments, with a particular focus on RACV Royal Pines Resort and RACV Noosa Resort. You’ll also support communications for the redevelopment of RACV Royal Pines, working closely with the Head of Media and Corporate Communications and teams across Queensland and Melbourne to turn complex projects and initiatives into clear, credible and engaging stories.

What you’ll be doing

This is a broad communications role where you’ll balance proactive media and storytelling with issues management, stakeholder engagement and strategic communications advice.

You will

• Develop and deliver an integrated communications plan for RACV’s Queensland activities, including Royal Pines, solar and energy, and our leisure properties.
• Act as a trusted communications adviser to senior leaders and project teams, providing clear advice on messaging, timing, reputation risks and opportunities.
• Support communications for the Royal Pines redevelopment, including project updates, media statements, community communications, key messages and Q&As.
• Monitor media and community sentiment surrounding key projects, identifying emerging issues and providing timely advice.
• Drive proactive PR and earned media opportunities for RACV Royal Pines Resort and RACV Noosa Resort, including launches, events, refurbishments and seasonal campaigns.
• Build strong relationships with Queensland travel, lifestyle, business and consumer media.
• Develop proactive communications that strengthen awareness and credibility of RACV’s solar, energy and electrification activity in Queensland.
• Manage Queensland media enquiries alongside the Head of Corporate Communications, preparing timely and reputation-focused responses.
• Develop holding statements, key messages, media materials and spokesperson briefs, and prepare leaders for interviews.
• Work closely with RACV’s Travel and Leisure, Brand, Marketing, Content and Social teams to create consistent and engaging communications across earned and owned channels.
• Partner with Corporate Affairs on engagement with local government, tourism and industry bodies, community organisations and other Queensland stakeholders.
• Contribute to broader enterprise communications, including national campaigns, major announcements and organisation-wide initiatives.
• Monitor media coverage and communications performance, using insights and evaluation to continually improve activity.

What you’ll bring

You’re a seasoned communications professional who brings strategic thinking, media expertise and sound judgement to complex and high-profile issues.

You’ll also bring

• Substantial experience across corporate communications, media or public relations, ideally within a large, complex or consumer-facing organisation.
• Strong media relations experience across both proactive pitching and reactive media management.
• Exceptional written and verbal communication skills, with the ability to make complex information clear and accessible.
• Strong judgement and confidence working on sensitive or reputation-critical matters, including knowing when to escalations.
• Experience advising and influencing senior leaders and stakeholders.
• The ability to work autonomously in Queensland while remaining closely connected to a national, Melbourne-based team.
• A strong understanding of the Queensland media, government and community landscape.
• Excellent organisation and prioritisation skills, with the ability to work across multiple projects and competing priorities.
• A tertiary qualification in Journalism, Public Relations, Communications or a related discipline.
• Strong Microsoft 365 capability and familiarity with media monitoring and evaluation platforms.

Experience in property development, major projects or planning-related communications would be highly regarded, as would experience across travel, tourism, hospitality or leisure. Existing relationships with media across the Gold Coast, Sunshine Coast and Brisbane would also be advantageous.

There’s so much on offer when you join RACV

• A flexible, informal work environment that supports balance between work and home.
• Generous discounts on home and car insurance policies and RACV roadside care.
• RACV Club membership and great discounts across RACV resorts.
• Monthly-updated discounts from a wide range of corporate partners.

At RACV, we believe diversity and inclusion are essential to our continued success. We want our people to feel welcomed, supported and valued for who they are and what they bring. If you require any reasonable adjustments during the recruitment process or in the role, please let our Talent Acquisition team know.