Commercial Analytics Analyst — Performance & Insights

Sportsbet; City of Melbourne; On-site; AUD 90,000 - 130,000; Full time

Job summary

Sportsbet in Melbourne is seeking a Performance Analyst to drive commercial value by turning complex data into actionable insights that improve customer experiences and business outcomes.

You'll lead performance reporting, customer analysis and portfolio optimisation across cross-functional teams, partnering with stakeholders and using Excel, Power BI and Salesforce reporting to deliver data-driven decisions.

Qualifications

• Experience in analytical or performance-focused analytics roles.
• Advanced Excel and Power BI skills for dashboards and KPI tracking.
• Ability to interpret data and deliver actionable insights.
• Experience analyzing customer segments and behaviors.
• SQL knowledge is highly regarded.

Responsibilities

• Analyse commercial and customer data to identify trends, opportunities, and insights.
• Develop dashboards, reports, and performance updates tracking key metrics.
• Lead customer profiling, segmentation, portfolio reviews and allocations.
• Collaborate with cross-functional teams to improve insights and Salesforce reporting.
• Present findings to leaders in regular business reviews and stakeholder updates.

Skills

Analytical thinking

Commercial acumen

Attention to detail

Education

Relevant tertiary qualifications in business, finance, mathematics, computer science, or a related discipline

Tools

Excel

Power BI

SQL

Salesforce reporting

Job description

Sportsbet in Melbourne is seeking a Performance Analyst to drive commercial value by turning complex data into actionable insights that improve customer experiences and business outcomes.

You'll lead performance reporting, customer analysis and portfolio optimisation across cross-functional teams, partnering with stakeholders and using Excel, Power BI and Salesforce reporting to deliver data-driven decisions.