Channel And Partner Marketing Manager

Access4; Melbourne; Hybrid; AUD 120.000 - 180.000; Vollzeit

Benefits dieser Stelle

Life Leave

Birthday off

EAP

Team events

Zusammenfassung

Access4 is seeking a Partner Marketing lead to drive a scalable partner programme in Melbourne (Cremorne) or Sydney. You will own the pipeline from partner activity, develop MDF and co-branded campaigns, and align events with sales incentives.

You’ll manage a hybrid setup with a growing network of 600+ partners, focusing on turning marketing maturity into measurable pipeline and revenue, while leveraging AI tools and partner training.

Qualifikationen

• Degree in Marketing, Business or Communications.
• Proven track record in partner or channel marketing for B2B tech.
• Strong written and verbal communication.

Aufgaben

• Take partners marketing from 5% to 10%, then to 20%.
• Own partner-sourced pipeline and track attribution.
• Plan by partner segments based on marketing maturity.
• Own APEX – the partner programme – MDF, tiering, and ROI.
• Create co-branded campaigns and onboarding emails.
• Manage the partner events calendar and Roadshow/ Summit.
• Run sales incentives aligning partners and sales teams.
• Develop practical marketing training for partners.
• Extract partner stories for case studies and exec planning.

Kenntnisse

Partner marketing

B2B tech marketing

Campaign management

Event management

Data-driven marketing

Ausbildung

Bachelor's degree in Marketing/Business/Communications

Tools

Marketing automation

CRM systems

AI marketing tools

Jobbeschreibung

600+ partners. 5% of them do any marketing. Do the maths with us.

That gap is the biggest growth lever in our business, and we need someone who looks at it and gets excited, not nervous. Reporting to our CMO, you’ll run partner marketing as a proper programme, with events, campaigns, funds and enablement all working together. Your number will be partner-sourced pipeline. Yours to grow, yours to own, yours to brag about.

This is for the marketer who wants a growing business where they can test the limits of their creativity. You’ll bring the best creative strategies in B2B to a room full of partners who are eager to use them. They will love you for it.

The Opportunity

Melbourne (Cremorne) or Sydney | Hybrid

600+ partners. 5% of them do any marketing. Do the maths with us.

That gap is the biggest growth lever in our business, and we need someone who looks at it and gets excited, not nervous. Reporting to our CMO, you’ll run partner marketing as a proper programme, with events, campaigns, funds and enablement all working together. Your number will be partner-sourced pipeline. Yours to grow, yours to own, yours to brag about.

This is for the marketer who wants a growing business where they can test the limits of their creativity. You’ll bring the best creative strategies in B2B to a room full of partners who are eager to use them. They will love you for it.

What You’ll Be Doing

• Take partners actively marketing from 5% to 10%, then 20%. Yes, we’ve put the targets in the ad. That’s how serious we are about smashing this out of the park.
• Own partner-sourced pipeline as your number, and know exactly where every dollar came from.
• Sort our partners by marketing maturity and build a plan for each group, from “never sent an email” to “ready to go big”.
• Own the marketing side of APEX, our partner programme: what each tier requires and unlocks, plus designing and running market development funds (MDF) and proving they pay off.
• Build co-branded campaign packs partners can run under their own name, plus the onboarding emails that get new partners moving fast.
• Own our partner events calendar, including the Roadshow, our annual Summit and third-party events, with the follow-up that turns attendance into pipeline. You’ll work with our event delivery partners on the logistics so your energy goes into content, audience and outcomes.
• Run sales incentives that get partners and our channel team pulling in the same direction.
• Create practical marketing training partners will actually use, working with our Academe and Product Marketing teams.
• Find the partner stories worth telling, turn them into case studies and award wins, and bring the partner voice into marketing, product and exec planning.

What you’ll bring

• Channel, partner or field marketing experience in B2B tech, ideally with MSPs, IT providers, resellers or another indirect sales model.
• You’ve run part of a partner programme end to end (MDF, co-marketing, tiering, partner campaigns) and built it to scale, not as a one-off.
• You’ve been measured on partner activity or partner-sourced pipeline before.
• You understand partner economics: margin, and what it takes for a business owner to put their own money on the table.
• Partners trust you, including the ones with no marketing team and a healthy scepticism about vendors. You can make a case to a partner or our exec team with the same confidence.
• Creative ideas with commercial sense, especially about what a small partner with no marketing team will realistically use.
• You’re comfortable with data: partner activity, pipeline attribution, the lot.
• Events experience: you manage suppliers and budgets well, and you can juggle events, campaigns and MDF claims without dropping any.
• You use AI tools every day, and you can help partners use them to create on-brand material.
• A degree in Marketing, Business, Communications or similar, and excellent written and verbal communication.
• You’re happy to travel when the programme needs it.

About Access4

We started in 2016 to bring phone, video and collaboration services to IT providers. Today our platform, SASBOSS, is the benchmark in the channel. It lets service providers sell, provision and bill best-of-breed vendors from one place. Our values are Innovate, Empower and Partner, and we’re known for putting partners first, a high-performing culture and honest conversations.

Why you’ll like it here

• A programme and a number that are yours, in a team that backs big ambition and owns its results.
• A new chapter for Access4 marketing, with fresh leadership and very big plans. Get in early.
• Hybrid working from our Cremorne office, right in the middle of Melbourne’s creative and marketing scene.
• 5 days a year of Life Leave, for the things that matter outside work.
• Your birthday off, every year.
• Employee Assistance Program (EAP).
• Regular team events, EOFY and Christmas parties plus more.

Ready to turn partners into marketers?

If you’d rather build a programme partners actually use than a pile of assets nobody opens, let’s talk.