Campaign Marketing Lead — 12‑Month Contract, Drive Growth

Wesfarmers Industrial & Safety; Sydney; On-site; AUD 120,000 - 150,000; Full time

Benefits offered by this job

Team member discount

Refer-A-Friend program

Additional annual leave

Wellbeing support

Discounted Wesfarmers offers

Job summary

Blackwoods, part of Wesfarmers Industrial & Safety, is seeking a Campaign Marketing Lead on a 12-month maximum-term contract. You will own the end‑to‑end campaign calendar, coordinating catalogues, offers and collateral to drive category growth and customer engagement.

You will work with Category, Sales, Digital and Supplier teams to plan, deploy and analyze campaigns, ensuring on-time delivery and measurable outcomes. Strong project management and B2C experience are highly valued.

Qualifications

• Experience in campaign marketing, activation, events or similar.
• Strong project management with multiple priorities.
• Understanding of marketing channels and campaign execution.
• Experience analysing performance data and turning insights into action.
• Exceptional stakeholder management and communication skills.
• Highly organised with attention to detail and deadline management.
• Experience in a B2C environment will be highly regarded.

Responsibilities

• Lead the delivery of promotional and tactical marketing campaigns.
• Coordinate campaign schedules, catalogues and offer deployment.
• Manage campaign briefs, timelines and stakeholder communications.
• Analyse campaign performance and provide actionable recommendations.
• Track KPIs, budgets and ROI.
• Collaborate with internal teams and suppliers to achieve objectives.
• Drive continuous improvement and innovation across campaign activity.
• Ensure projects are executed accurately and within deadlines.

Skills

Campaign marketing

Project management

Stakeholder management

Data analysis

Marketing channels

B2C experience

Monday familiarity

Tools

Monday

Job description

Blackwoods, part of Wesfarmers Industrial & Safety, is seeking a Campaign Marketing Lead on a 12-month maximum-term contract. You will own the end‑to‑end campaign calendar, coordinating catalogues, offers and collateral to drive category growth and customer engagement.

You will work with Category, Sales, Digital and Supplier teams to plan, deploy and analyze campaigns, ensuring on-time delivery and measurable outcomes. Strong project management and B2C experience are highly valued.