Campaign Analytics & Insights Lead

ING Bank (Australia) Limited; Sydney; On-site; AUD 110,000 - 150,000; Full time

Benefits offered by this job

Discounted ING Health Insurance

An additional Rest Day

IMPACT day to volunteer on approved_su

Job summary

ING Bank (Australia) Limited is seeking a data analytics professional to analyse and integrate data from multiple sources to measure campaign performance, customer engagement and communication effectiveness.

You will develop dashboards and data visualisations, perform complex data wrangling, and liaise with Product Owners, Marketing and senior stakeholders to translate insights into actionable recommendations that improve campaign outcomes.

Qualifications

• Proven experience in data analytics roles supporting campaigns, marketing, customer communications or CRM environments.
• Strong SQL, Tableau experience; proficient in Python or R.
• Experience with scripting in R, Python, Bash, etc.
• DevOps, version control tools and dimensional modelling experience.
• Excellent capability in data wrangling, analysis and handling large, complex datasets.

Responsibilities

• Analyse and integrate data from multiple sources to measure campaign performance, customer engagement and communication effectiveness.
• Develop dashboards and data visualisations to bring data to life for stakeholders.
• Liaise with Product Owners, Marketing and senior stakeholders to gather insights and present recommendations.
• Use statistical analysis to advise on campaign strategy and targeting decisions.

Skills

Advanced SQL

Tableau

Python/R

Data wrangling

Stakeholder management

Statistics

Tools

Tableau

Job description

ING Bank (Australia) Limited is seeking a data analytics professional to analyse and integrate data from multiple sources to measure campaign performance, customer engagement and communication effectiveness.

You will develop dashboards and data visualisations, perform complex data wrangling, and liaise with Product Owners, Marketing and senior stakeholders to translate insights into actionable recommendations that improve campaign outcomes.