Business Development Lead

Hustle; Sydney; On-site; AUD 100,000 - 115,000; Full time

Benefits offered by this job

Uncapped commission

Flexible/remote work

Job summary

Hustle in Australia-based, flexible/remote mode is seeking a commercially driven Business Development Lead to accelerate growth for a social-first creative agency. You will own the mid-range new business pipeline, manage inbound opportunities, and build a proactive outbound program, collaborating with senior leadership while maintaining autonomy.

The role requires ~4–5 years agency-side new business experience, full sales cycle ownership, and credible relationships with brands.

Qualifications

• Around 4–5 years of agency-side new business experience.
• Experience managing opportunities through the full sales cycle.
• Track record of contributing to new client wins and commercial growth.
• Strong understanding of social media and the services delivered by a social-first agency.
• Existing relationships and credibility with brands, marketers or relevant decision-makers.
• Confidence leading client conversations, proposals and pitches.
• Strong commercial judgement and an understanding of agency pricing and retainers.
• A proactive, self-directed approach.
• A thoughtful and relationship-led sales style.

Responsibilities

• Managing qualified inbound opportunities from initial enquiry through to proposal, negotiation and signed retainer.
• Building and running a focused outbound program.
• Identifying and developing relationships with target brands.
• Creating and maintaining a healthy new business pipeline.
• Leading credentials meetings, proposals, pitches and commercial conversations.
• Supporting senior leadership on larger enterprise opportunities.
• Representing the agency at client meetings, networking events and industry opportunities.
• Working towards agreed growth targets while maintaining a relationship-first approach.

Skills

Agency business development

Relationship management

Sales cycle management

Commercial judgment

Strategic outbound planning

Job description

Business Development Lead | Social & Creative Agency

Australia-based, flexible/remote

$100,000–$115,000 base + uncapped commission

An established independent social-first creative agency is looking for a commercially driven, relationship-focused Business Development Lead to support its next stage of growth.

This is a hands‑on individual contributor role for someone with around four to five years of agency‑side new business experience. You’ll manage qualified inbound opportunities from the initial conversation through to signed retainer, while building a proactive outbound program focused on brands the agency genuinely wants to work with.

This isn’t a high‑volume or aggressive sales environment. The agency takes a considered approach to growth, with a strong focus on building long‑term relationships and finding the right client partnerships.

The role

You’ll take ownership of the agency’s mid‑range new business pipeline, working closely with senior leadership while operating with a high level of autonomy.

Your Responsibilities Will Include

• Managing qualified inbound opportunities from initial enquiry through to proposal, negotiation and signed retainer
• Building and running a focused outbound program
• Identifying and developing relationships with target brands
• Creating and maintaining a healthy new business pipeline
• Leading credentials meetings, proposals, pitches and commercial conversations
• Supporting senior leadership on larger enterprise opportunities
• Representing the agency at client meetings, networking events and industry opportunities
• Working towards agreed growth targets while maintaining a relationship‑first approach

An administrative resource handles entry‑level enquiries, allowing this role to focus on qualified opportunities and proactive business development.

What We’re Looking For

You’re likely working in business development, new business, partnerships or agency growth within a social, creative, digital, content or advertising agency.

You’ll Bring

• Around four to five years of agency‑side business development or new business experience
• Experience managing opportunities through the full sales cycle
• A track record of contributing to new client wins and commercial growth
• A strong understanding of social media and the services delivered by a social‑first agency
• Existing relationships and credibility with brands, marketers or relevant decision‑makers
• Confidence leading client conversations, proposals and pitches
• Strong commercial judgement and an understanding of agency pricing and retainers
• A proactive, self‑directed approach
• A thoughtful and relationship‑led sales style

You don’t need to be a Sales Director or Head of Growth. This opportunity will suit someone ready to take greater ownership of a new business function while remaining close to the day‑to‑day work.

Location and travel

The role is flexible and can be performed remotely from within Australia, working Australian business hours.

Regular in‑person attendance will be required for meetings in Melbourne and Sydney, with occasional travel as the agency continues to grow.

Salary and commission

The base salary is $100,000–$115,000 plus an uncapped commission structure, depending on experience.

The commission component discussed with shortlisted candidates.

Why consider this opportunity?

• Take genuine ownership of new business within an established agency
• Build and shape a growth function rather than inherit a finished playbook
• Work directly with senior agency leadership
• Represent a respected social‑first creative offering
• Work flexibly while remaining connected to clients and the market
• Benefit from uncapped earning potential linked to performance

If you’re an agency new business professional who knows how to turn strong relationships into commercial opportunities, we’d love to hear from you.

Further information about the agency will be shared with suitable candidates during the recruitment process.