Brisbane Shopping Centre Growth Marketing Manager

Gough Recruitment; Brisbane; On-site; AUD 90,000 - 120,000; Full time

Job summary

Gough Recruitment is seeking a Marketing Manager to lead the marketing efforts for a prominent shopping centre in Brisbane. You will develop strategic campaigns to drive foot traffic, elevate brand presence, and enhance the customer experience.

Collaboration with tenants, management of digital channels, and ROI-focused analysis are key aspects of the role as you stay ahead of retail marketing trends in SEQ.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field preferred.
• Experience in marketing roles within retail or shopping centre industry.
• Strong digital marketing knowledge: SEO, SEM, social media, email marketing.
• Excellent communication, negotiation and project management skills.

Responsibilities

• Develop and implement comprehensive marketing plans and campaigns for the centre and events.
• Collaborate with tenants to create co-marketing opportunities and drive mutual success.
• Manage the centre's digital presence: website, social media and email marketing.
• Coordinate design and production of marketing materials, signage and collateral.
• Conduct market research to identify trends and opportunities for growth.
• Cultivate relationships with local media, influencers and community groups.
• Monitor campaign ROI and report on performance metrics.
• Stay up-to-date with industry trends and best practices in retail marketing.

Skills

Marketing strategy

Digital marketing

SEO/SEM

Social media management

Email marketing

Project management

Communication

Education

Bachelor's degree in Marketing, Business Administration, or related field

Job description

Gough Recruitment is seeking a Marketing Manager to lead the marketing efforts for a prominent shopping centre in Brisbane. You will develop strategic campaigns to drive foot traffic, elevate brand presence, and enhance the customer experience.

Collaboration with tenants, management of digital channels, and ROI-focused analysis are key aspects of the role as you stay ahead of retail marketing trends in SEQ.