Braze Solution Architect: CRM Migration Lead

Ogilvy Group; Melbourne; On-site; AUD 140,000 - 170,000; Full time

Job summary

Ogilvy is looking for a Braze Solution Architect in Melbourne to lead the architecture and implementation of a new Braze instance for a major client migration. This hands-on contract role covers discovery, solution design, configuration, data integration, migration, testing and production launch.

You’ll collaborate with client stakeholders and our strategy, CRM, data, engineering and delivery teams to build a secure, scalable platform for personalised customer engagement.

Qualifications

• Proven experience migrating a CRM, marketing automation or customer engagement platform to Braze.
• Hands-on experience establishing a new Braze instance through to production.
• Strong knowledge of Braze data structures, identity management, segmentation, Canvas, campaigns and personalisation.
• Practical experience with REST APIs, JSON, SDKs and customer data pipelines.
• Experience preserving consent, preferences and suppression rules during migration.
• Deep knowledge of email infrastructure and deliverability, including SPF, DKIM, DMARC and IP warming.
• Experience leading workshops and coordinating delivery across client, agency and platform teams.
• Confidence managing testing, cutover, production issues and handover.
• The ability to work independently and resolve delivery risks proactively.
• Migration experience involving Salesforce Marketing Cloud, Adobe Campaign or Oracle Responsys.
• Experience with CDPs and cloud data warehouses.
• Agency or consultancy experience delivering complex client implementations.

Responsibilities

• Lead discovery and translate business requirements into a clear Braze architecture and implementation plan.
• Configure the new Braze instance, including workspaces, access controls, channels and governance.
• Design customer identity, event taxonomies, data mappings, subscriptions and consent management.
• Architect SDK, API, CDP and warehouse integrations using Braze CDI and Currents.
• Build efficient data models that balance personalisation with platform limits.
• Plan the migration of data, audiences, templates, campaigns and automated journeys.
• Establish security, privacy and compliance controls.
• Lead email authentication, IP and domain warming, deliverability and suppression synchronisation.
• Enable multichannel messaging and advanced personalisation using Canvas Flow, Liquid and Connected Content.
• Manage testing, cutover, launch support, documentation and operational handover.
• Explain technical decisions clearly and manage risks, dependencies and trade-offs

Skills

Braze experience

CRM migration

REST APIs

JSON

Data pipelines

Email deliverability

Identity management

Workshops lead

Independent work

Delivery risk management

Agency/consultancy experience

CDPs and cloud data warehouses

Salesforce Marketing Cloud

Adobe Campaign

Oracle Responsys

Tools

Braze CDI

Currents

REST APIs

SDKs

Job description

Ogilvy is looking for a Braze Solution Architect in Melbourne to lead the architecture and implementation of a new Braze instance for a major client migration. This hands-on contract role covers discovery, solution design, configuration, data integration, migration, testing and production launch.

You’ll collaborate with client stakeholders and our strategy, CRM, data, engineering and delivery teams to build a secure, scalable platform for personalised customer engagement.