Brand Marketing Assistant: Drive Taste Campaigns

KFC South Pacific (Yum! Brands Subsidiary); Sydney; On-site; AUD 90,000 - 110,000; Full time

Benefits offered by this job

Half-day Fridays

Wellbeing leave

Phone & internet allowance

Employee discounts

Culture initiatives

Free onsite parking

Growth and development culture

Job summary

KFC Australia is seeking an Assistant Brand Manager – Taste & Calendar to bring our Taste campaigns to life across the annual marketing calendar, working across strategy, creative, media and execution to deliver campaigns that resonate and drive commercial results.

You’ll own selected campaigns from brief to launch, partnering with leading agencies to turn consumer insights into brilliant work in market. This is a great entry-to-mid level brand marketing role at a iconic Australian brand.

Qualifications

• 3–5 years’ experience in marketing, brand or agency roles within fast-paced consumer environments.

Responsibilities

• Lead the delivery of Taste campaigns from brief to launch across strategy, creative, media and execution.
• Partner with agencies to deliver integrated campaigns across paid, owned and earned channels.
• Turn consumer insights into ideas and opportunities for the Taste calendar.
• Track campaign performance and inform future activity.
• Support commercial planning across sales, pricing, forecasting and marketing investment.
• Coordinate timelines and stakeholders to keep campaigns moving.
• Lead Local Restaurant Marketing planning and connect local activity with national campaigns.

Skills

Marketing

Brand management

Agency experience

Cross-functional collaboration

Job description

KFC Australia is seeking an Assistant Brand Manager – Taste & Calendar to bring our Taste campaigns to life across the annual marketing calendar, working across strategy, creative, media and execution to deliver campaigns that resonate and drive commercial results.

You’ll own selected campaigns from brief to launch, partnering with leading agencies to turn consumer insights into brilliant work in market. This is a great entry-to-mid level brand marketing role at a iconic Australian brand.