Brand Analytics Lead: Data-to-Decision Growth

Altair Recruitment; Sydney; On-site; AUD 140,000 - 180,000; Full time

Benefits offered by this job

Bonus

Birthday leave

Staff discounts

Job summary

Altair Recruitment is partnering with a global fashion and lifestyle brand to appoint a Brand Analytics Manager in Sydney. You will translate complex customer, marketing and commercial data into clear recommendations that influence business decisions.

In this role you’ll work across Brand, Marketing, eCommerce, Finance and senior leadership to deliver insights that shape customer strategy, marketing investment and performance across channels.

Qualifications

• 3–5+ years of analytics experience in marketing, customer insights or commercial analytics.
• Experience in retail, fashion, beauty, luxury, FMCG or consumer-led environments.
• Strong SQL and data handling skills.
• Snowflake experience is advantageous.
• Experience with Tableau or Power BI.
• Ability to explain data insights to drive business actions.

Responsibilities

• Analyse brand, customer and marketing performance to identify trends, opportunities and risks.
• Turn complex datasets into clear commercial insights and actionable recommendations.
• Partner with Brand and Marketing leadership to provide a holistic view of performance, customer behaviour and campaign effectiveness.
• Provide a strategic analytics lens across customer acquisition, retention, product performance and brand growth.
• Evaluate marketing effectiveness across channels and help optimise investment and performance.
• Support strategic initiatives including campaign optimisation, channel investment decisions, annual planning, long-range planning and broader commercial projects.
• Work cross-functionally with Marketing, eCommerce, Merchandising, Finance and other teams to understand business challenges and identify opportunities through data.
• Lead conversations around insights rather than simply presenting reporting.
• Help build repeatable analytics frameworks and ways of working that improve how the wider business uses data to make decisions.

Skills

SQL

Snowflake

Tableau

Power BI

Stakeholder management

Job description

Altair Recruitment is partnering with a global fashion and lifestyle brand to appoint a Brand Analytics Manager in Sydney. You will translate complex customer, marketing and commercial data into clear recommendations that influence business decisions.

In this role you’ll work across Brand, Marketing, eCommerce, Finance and senior leadership to deliver insights that shape customer strategy, marketing investment and performance across channels.