B2B SaaS Digital Marketing Lead | HubSpot & AI

Talent Forge Australia; Melbourne; Hybrid; AUD 90,000 - 110,000; Full time

Benefits offered by this job

Flexible working arrangements

Collaborative workplace

Industry recognition

Job summary

A leading technology firm in Melbourne is seeking a Digital Marketing Executive to drive impactful digital campaigns. You'll manage lead generation, optimise the website, and create engaging content in a collaborative workplace. The ideal candidate has over 3 years of digital marketing experience, particularly in B2B SaaS or technology. This full-time role offers flexible working arrangements and a chance to innovate in the digital space.

Qualifications

• 3+ years of digital marketing experience.
• Strong grasp of SEO/SEM and Google Ads.
• Experience with HubSpot is key.
• Creative flair with tools like Photoshop or Canva.

Responsibilities

• Drive lead generation through automation platforms.
• Manage and optimise the website and content.
• Create digital content aligning with brand guidelines.
• Analyse results to boost ROI.
• Champion HubSpot & explore digital marketing innovations.

Skills

Digital marketing experience (B2B SaaS/Security)

SEO/SEM

Google Ads

Email marketing

Marketing automation & CRM tools

Creative flair (Photoshop, Canva)

Tools

HubSpot

Google Analytics

ZoomInfo

NetSuite

Job description

A leading technology firm in Melbourne is seeking a Digital Marketing Executive to drive impactful digital campaigns. You'll manage lead generation, optimise the website, and create engaging content in a collaborative workplace. The ideal candidate has over 3 years of digital marketing experience, particularly in B2B SaaS or technology. This full-time role offers flexible working arrangements and a chance to innovate in the digital space.