Automotive Growth Marketing Specialist

Zeekr International; Sydney; On-site; AUD 70,000 - 120,000; Full time

Job summary

Zeekr International is seeking a Digital Marketing Specialist (Automotive/OEM) in Sydney. You will drive paid campaigns, email programs, CRM segmentation, and analytics to grow the brand.

In this role you’ll own campaigns across Meta, Google, and TikTok, build lifecycle journeys, and deliver data-driven insights with GA4/GTM. A CMS like Storyblok experience is welcomed; strong copy and AI fluency are essential.

Qualifications

• 2–4 years of hands-on digital marketing experience.
• Experience managing budgets and driving leads/sales in Meta Ads Manager and Google Ads.
• Strong working knowledge of GA4, GTM and CRMs.
• Excellent English copywriting with AI fluency.

Responsibilities

• Launch and manage paid campaigns across Meta, Google, and TikTok.
• Email campaigns, audience segmentation, lifecycle journeys.
• Track user behaviour with GTM and GA4; build dashboards.
• Update website content via CMS; optimise for SEO and AI.

Skills

Paid ads mastery

CRM & analytics

Copywriting & AI fluency

CMS familiarity

Organised / project management

Tools

GA4

GTM

Storyblok

Job description

Zeekr International is seeking a Digital Marketing Specialist (Automotive/OEM) in Sydney. You will drive paid campaigns, email programs, CRM segmentation, and analytics to grow the brand.

In this role you’ll own campaigns across Meta, Google, and TikTok, build lifecycle journeys, and deliver data-driven insights with GA4/GTM. A CMS like Storyblok experience is welcomed; strong copy and AI fluency are essential.