Audience Martech Lead

CoStar Group, Inc.

Sydney

On-site

AUD 150,000 - 210,000

Full time

14 days+

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Job summary

Domain is seeking a hands-on Martech Manager (Audience) to maximise the value of its AdTech and MarTech ecosystem. You will connect audience data, activation workflows and platform operations across Marketing, Product and Technology to improve first-party data collection, governance, activation and measurement for personalised campaigns and better customer engagement.

Collaborate with Lifecycle, Digital, and Ad Operations to translate opportunities into activation, tracking and measurement plans

Qualifications

5-8 years of experience in ad technology or related roles.
Hands-on with core platforms such as Google Ad Manager, Tag Manager or CDP.
Strong understanding of digital advertising operations and data activation.
Detail-oriented with ability to test and document requirements clearly.
Bachelor’s degree in Marketing, Digital Media, Business, Data, Technology or related field.

Responsibilities

Lead audience strategy and enablement across marketing and ad tech ecosystem.
Drive activation and optimisation of customer audiences across platforms.
Oversee tracking, measurement and platform integrations with privacy-conscious data handling.