Assistant Brand & Activation Manager

Diageo plc; Sydney; Vor Ort; AUD 80.000 - 110.000; Vollzeit

Zusammenfassung

Diageo plc in Sydney is seeking an Assistant Brand & Activation Manager to support development and execution of brand plans and activation initiatives that drive growth and consumer engagement.

You will collaborate with Brand and Activation teams, Retail Activation, Sales, Finance and agency partners to ensure flawless execution and alignment with global campaigns for local markets.

Qualifikationen

• 1-4 years in FMCG marketing, brand management or activation.
• Experience supporting campaigns, events, or commercial projects.
• Exposure to agency management is advantageous.

Aufgaben

• Assist in developing annual brand plans and campaign strategies.
• Support delivery of consumer activations, events, sponsorships, and experiential programs.
• Coordinate activation calendars and project timelines; track KPIs and prepare performance reports.

Kenntnisse

FMCG marketing

Brand management

Activation campaigns

Agency management

Ausbildung

Bachelor's degree in Marketing

Jobbeschreibung

# Assistant Brand & Activation ManagerSydney,AustraliaPosted 15 hours agoFull timeJR1130144Share job postApplyWatchHelp transform our business as we take our brands to new heights and build new ones as part of shaping the next generation of celebrations for consumers around the world. Join us for career defining opportunities that give you the chance to thrive.## Job Description**About us**With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations. Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other. Join us and play your part in making life’s moments mean a little more. **Join our Marketing Team**Our Marketing team are creators, helping to build and nurture some of the world’s most loved brands. We craft amazing connections with people around the world to celebrate our brands’ legacies and reimagine them for the world today, and into the future.Everything we do is underpinned by a deep understanding of our consumers, behaviours, trends, and technologies. Using our genius and creativity, we unlock our brands’ uniqueness, understand their purpose, and put them at the heart of celebrations everywhere. Together, we’re celebrating diversity and challenging stereotypes through our advertising and marketing. Wherever your talents lie, from Design to Consumer Planning, you’ll be celebrated and supported in our inclusive culture.**About this role**As an Assistant Brand& Activation Manager, you’re expected to support the development and execution of brand plans and activation programs that drive brand growth, consumer engagement, and commercial performance. Work closely with Brand and Activation Managers, Retail Activation, Sales, Finance, Insights, and agency partners to deliver marketing initiatives effectively.You will be responsible for:**1.Brand Management Support**•Assist in developing annual brand plans and campaign strategies.•Support management of brand assets and guidelines.•Coordinate packaging updates, creative development, and campaign approvals.•Monitor brand performance and market trends.•Contribute to innovation and product launch projects.**2.Brand Activation Support**•Support delivery of consumer activations, events, sponsorships, and experiential programs.•Coordinate activation calendars and project timelines.•Work with agencies and suppliers to ensure flawless execution.•Assist in adapting global campaigns for local market needs.•Support retail and customer activation initiatives.**3.Insights & Performance**•Gather and analyze consumer, customer, and market data.•Track campaign and activation KPIs.•Prepare performance reports and presentations.•Identify opportunities for optimization and improvement.**4.Project & Stakeholder Management**•Coordinate cross-functional project teams.•Manage day-to-day communication with agencies and vendors.•Support budget tracking and purchase order management.•Ensure activities comply with responsible marketing standards and company processes.**Experience/skills required:**•1-4 years in FMCG marketing, brand management, customer marketing, or activation.•Experience supporting campaigns, events, or commercial projects.•Exposure to agency management is advantageous.•Experience within consumer goods, beverages, retail, or hospitality is often valued.**Working with Us**Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one. Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible. We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team. Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more. Ready to bring your best? This could be your opportunity.*If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.* ***Recruitment Scam Warning****Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.*With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 27,500 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world.Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with talented thinkers, leaders, and makers from all corners of the world. Together, you’ll innovate and push boundaries, shaping a more inclusive and sustainable future that we can all be proud of.With diversity at our core, we celebrate our people's unique passions, commitments and specialist skills. Because when varied voices, mindsets, and personalities come together, great ideas are born. In our supportive culture, your voice will be heard and you’ll be empowered to be you. Just bring your ambition, curiosity and ideas, and we’ll celebrate your work and help you reach your fullest potential.What's your DRINKiQ? Take our quiz to understand how alcohol is made and explore the effects of drinking. You can discover everything you need to know at DRINKiQ.Sign-up for job alertsSigning up for job alerts means you’ll be the first to hear about new jobs – they'll be sent direct to your inbox.Sign up**Employee:** Regular**Primary Location:**Sydney,Australia**Job posting start date:**26th October 2026Apply