Assistant Boutique Manager - TAG Heuer Miranda

Gregory Jewellers; Sydney; On-site; AUD 70,000 - 90,000; Full time

Benefits offered by this job

Commissions

Employee Discounts

Brand Training

Career Development

Job summary

Gregory Jewellers, in partnership with TAG Heuer, seeks an experienced Assistant Boutique Manager for our TAG Heuer Boutique at Westfield Miranda in Sydney. You will work closely with the Boutique Manager to lead the team, drive sales, and deliver a premier luxury experience to clients.

You will coach and inspire staff, nurture strong client relationships, and represent TAG Heuer with professionalism. A passion for watches and a client‑centric approach are essential for success in this role.

Qualifications

• Experience in luxury, premium or high-service retail with supervisory duties.
• Proven ability to lead teams and drive sales performance.
• Strong focus on client relationships and delivering memorable luxury experiences.
• Demonstrated sales mindset with track record of achieving targets.
• Comfort with using CRM to manage client engagement and retention.

Responsibilities

• Support the Boutique Manager in day-to-day leadership and operations.
• Lead by example to drive sales performance and achieve targets.
• Coach, motivate and support the team to uphold high standards.
• Create exceptional client experiences and nurture long-term relationships.
• Proactively use CRM to engage clients and foster repeat business.
• Foster a high-performance, collaborative team culture.
• Develop knowledge of TAG Heuer collections, heritage and brand values.
• Ensure boutique presentation meets TAG Heuer standards.
• Assist with boutique events, product launches and VIP experiences.

Skills

Luxury retail experience

Leadership / supervision

Client relationship building

Sales mindset

CRM proficiency

Tools

CRM software

Job description

Gregory Jewellers, in partnership with TAG Heuer, is seeking an experienced and passionate Assistant Boutique Manager to join our TAG Heuer Boutique at Westfield Miranda.

This is an exciting opportunity to represent one of the world’s most recognised Swiss watch brands while developing your leadership career within one of Australia’s established family-owned luxury retailers.

Working closely with the Boutique Manager, you will play a key role in driving the performance and culture of the Boutique. You will lead by example on the sales floor, build lasting client relationships and support the team in delivering an exceptional luxury experience at every touchpoint.

Key responsibilities include:

• Supporting the Boutique Manager in the day-to-day leadership and operation of the Boutique
• Leading by example to drive sales performance and achieve individual and Boutique targets
• Coaching, motivating and supporting the team to deliver consistently high standards
• Creating exceptional, personalised client experiences and developing long-term client relationships
• Proactively using CRM to build client engagement, retention and repeat business
• Fostering a positive culture of high performance, collaboration and team spirit
• Developing a strong understanding of TAG Heuer's collections, heritage and brand values
• Ensuring the Boutique is impeccably presented and maintained in accordance with TAG Heuer's standards
• Supporting Boutique events, product launches and VIP client experiences

ABOUT YOU

We are looking for an engaging and commercially minded luxury retail professional who combines a genuine passion for people with the ambition to develop their leadership career.

You will ideally:

• Have experience within luxury, premium or high-service retail, ideally with previous supervisory or leadership responsibilities
• Be confident, engaging and comfortable building relationships with a diverse clientele
• Be highly customer‑centric with a genuine passion for delivering memorable experiences
• Demonstrate a strong sales mindset and a track record of achieving results
• Have an interest in watches and an enthusiasm for developing your knowledge of Swiss watchmaking
• Be confident using CRM to develop and maintain meaningful client relationships
• Have excellent written, verbal and interpersonal communication skills
• Be organised and proactive
• Present professionally and take pride in representing a global luxury brand
• Have an interest in contemporary culture, including sport, design, technology and lifestyle

WHY JOIN GREGORY JEWELLERS?

• Join a successful Australian family-owned business with almost 60 years of heritage
• Represent TAG Heuer within a dedicated luxury boutique environment
• Work closely with TAG Heuer and benefit from ongoing brand and product training
• Receive a competitive remuneration package with attractive commissions and incentives
• Access generous employee benefits and discounts
• Be supported with training, coaching and development to continue progressing your luxury retail career
• Join a business that values long-term relationships with its clients, team members and brand partners

If you are passionate about luxury retail, enjoy developing client relationships and are ready to take the next step in your leadership career, we would love to hear from you.