Assistant Boutique Manager

Breitling; Melbourne; On-site; AUD 65,000 - 90,000; Full time

Job summary

Breitling Chadstone Boutique is seeking an Assistant Boutique Manager to support the Boutique Manager in driving sales growth and delivering exceptional client experiences. You will lead a high-performing team on the shop floor, coach sales associates, and build lasting relationships with clients using CRM tools.

You will work closely with the boutique leadership to ensure visual standards, operational excellence, stock control, and daily operations.

Qualifications

• Minimum 5 years of experience in luxury or premium retail.
• Previous supervisory or assistant management experience preferred.
• Availability to work a flexible roster, including weekends and public holidays.

Responsibilities

• Support the Boutique Manager in driving sales growth, profitability, and operational excellence.
• Lead by example on the shop floor, acting as a visible presence and support for the team.
• Foster a customer-centric culture aligned with Breitling’s global retail standards.
• Deliver an exceptional Breitling client experience at all times.
• Coach, motivate, and develop the team to achieve store KPIs.
• Build and nurture long-term client relationships using CRM and clienteling tools.
• Support visual merchandising, in-store events, and marketing initiatives.
• Ensure operational excellence across front and back of house.
• Assist with stock management, after-sales service, and boutique presentation.
• Act as a key holder and support boutique security and daily operations.

Skills

Retail leadership

Customer service

CRM / clienteling

Visual merchandising

Salesforce experience

Tools

Salesforce

Job description

We are a Squad on a mission to redefine timekeeping since 1884. Crafting watches that excel from air to land and sea, we embrace a unique blend of casual, sustainable, and inclusive luxury. Celebrating 140 years of history, with over 1,900 passionate people across more than 20 countries, we are now seeking exceptional talent to join our Squad at our Chadstone Boutique.

Breitling – Assistant Boutique Manager | Chadstone

Position Summary

The Assistant Boutique Manager supports the Boutique Manager in the day-to-day management of the Breitling Boutique, playing a key role in driving business performance, delivering exceptional client experiences, and leading a high-performing retail team.

Working closely with the Boutique Manager, this role helps coach, motivate, and develop a passionate team of sales associates to achieve individual and boutique sales targets. The Assistant Boutique Manager leads by example on the shop floor, builds strong client relationships, and contributes to extending customer lifetime value through trust, loyalty, and outstanding service.

Main Responsibilities

• Support the Boutique Manager in driving sales growth, profitability, and operational excellence
• Lead by example on the shop floor, acting as a visible presence and support for the team
• Help foster a customer-centric culture aligned with Breitling’s global retail standards
• Deliver an exceptional and consistent Breitling client experience at all times
• Assist in coaching, motivating, and developing the team to achieve individual and store KPIs
• Build and nurture long-term client relationships using CRM and clienteling tools
• Support execution of visual merchandising, in-store events, and marketing initiatives
• Ensure operational excellence across both front and back of house
• Assist with stock management, after-sales service experience, and boutique presentation
• Act as a key holder and support boutique security and daily operations

Your Profile

• Minimum 5 years’ experience in a retail environment, ideally within luxury or premium retail
• Previous supervisory or assistant management experience preferred
• Passion for client relationships and delivering premium customer experiences
• Inspirational and hands-on leadership style
• Strong attention to detail with the ability to manage multiple priorities
• Results-driven, proactive, and commercially minded
• Team-oriented and adaptable, thriving in a fast-paced retail environment
• Availability to work a flexible roster, including weekends and public holidays
• Confident with computer systems and POS platforms (Salesforce experience advantageous)

At Breitling, we value:

• An entrepreneurial mindset with a proactive, ownership-driven approach
• Creativity, experimentation, and forward-thinking solutions
• Strong ethical principles and a commitment to inclusivity
• Deep respect for heritage, craftsmanship, and brand expertise

If you are passionate about luxury retail, people leadership, and creating unforgettable client experiences, we would love to hear from you.