Assistant Boutique Manager

A. Lange & Söhne; Sydney; On-site; AUD 70,000 - 100,000; Full time

Job summary

A. Lange & Söhne in Sydney seeks an Assistant Boutique Manager to drive luxury client experience, achieve boutique KPIs, and lead a high-performing team.

You will translate brand strategy into store operations, CRM activity and VIP engagement while upholding craftsmanship and excellence. Responsibilities span sales, team management, store operations, and customer experience, with focus on compliance, budgets, stock, and coaching.

Qualifications

• Experience in luxury retail management with leadership abilities.
• Proven track record in luxury client experience and CRM strategies.
• Strong operational acumen including stock/retail controls.

Responsibilities

• Meet personal budgets within brand retail strategy and regulations.
• Maximize profit while controlling costs and discounts.
• Lead store operations, visuals, and merchandising adherence.
• Organize VIP events and private viewings in region.
• Coach and develop boutique team; manage schedules and conflicts.
• Ensure excellence in client welcoming, servicing, and CRM activities.
• Oversee stocktaking, stock replenishments, and monthly reporting.
• Collaborate with HQ on retail guidelines and training.

Skills

Luxury retail management

Leadership

CRM strategies

Stock management

Client relationship

Budget awareness

MS Office

Tools

MS Office Suite

Job description

As an Assistant Boutique Manager , you will embody our commitment to 'State-of-the-art tradition' and 'Never stand still'. This pivotal role offers the exciting opportunity to manage day-to-day boutique operations, transforming corporate objectives into operational goals, and acting as a brand ambassador. You will be instrumental in achieving desired results through creative and effective use of resources, retail and CRM tools, contributing to an unforgettable client experience, and upholding the renowned craftsmanship of our Maison.

Key Responsibilities

SALES

• Meet personal budgets in accordance with brand retail strategy (compliance with group procedures, legal, fiscal, and customs regulations).
• Maximize profit whist controlling & minimizing costs (discount, general expenses, third party commissions).
• Regularly analyze and question missed confirmed sales with Assistant/Boutique Manager, to further refine future sales projections.
• Organize private viewing with potential VIPs in your region.
• Discuss business opportunities/Action Plans of potential prospects with Assistant/Boutique Manager.
• Act as a reference in terms of building action plans to achieve personal targets.
• Assist boutique manager in exceeding boutique budgets in accordance with brand retail strategy (compliance with group procedures, legal, fiscal, and customs regulations).
• Achieve Boutique KPIs defined by Boutique Manager and/or regional brand manager.
• Learn and support the boutique manager with implementing HQ commercial guidelines (Retail Manual).
• Support the preparation and delivery of monthly boutique meetings and follow-up actions.
• Analyze each boutique visit with concerned sales member and build action plan to for possible conversion/retention.

TEAM MANAGEMENT

• Act as a manager-on-duty when the boutique manager is absent
• Identify and share with the boutique manager the training needs of boutique members.
• Ensure monthly staff programs are planned and communicated to boutique manager.
• Responsible for supporting the boutique manager in integrating and training new and existing team members.
• Monitor staff appearances and behavior, in line with company policy and boutique guidelines (uniform, makeup, language, hair, accessories, etc).
• Provide support to boutique manager in coaching of each boutique member and collective objectives, via (not limited to) team meetings, on the job trainings, assignment of tasks, and feedback on expectations.
• Organize boutique team schedules and solve conflicts, to ensure work equality of staff in terms of working hours and opportunities.

STORE MANAGEMENT

• Ensure Excellence in and outside of the boutique.
• Ensure maximum client welcoming, handling, and servicing.
• Demonstrate brand ambassadorial skills, at any given time, with partners or local dignitaries.
• Responsible for overall appearance and maintenance of the boutique in accordance to brand guidelines and concept.
• Assist in timely boutique implementation and control of any new Visual Merchandizing concepts.

STORE OPERATIONS

• Learn and practice compliance with Group and Brand (Retail Manual) procedures.
• Act as a manager-on-duty when the boutique manager is absent.
• Actively ensure accuracy of monthly (quarterly, yearly) stocktaking and quality control.
• Actively ensuring all measures to avoid stock discrepancies at all times.
• Ensuring maintenance of all boutique timepieces when necessary: changing of straps polishing, servicing, etc.
• Weekly follow up with regional head office for stock replenishments and active order requests.
• Compliance with procedures, and with legal, fiscal and customs regulations.
• Control cash register.
• Ensure timely reporting of sales (daily, monthly) in accordance with boutique brand and sales manager.
• Identify strengths and weaknesses in existing operation to define action plans for implementation.

Customer Experience & Crm Related Activities

• Support and ensure the boutique team confidently delivers Lange selling ceremony.
• Be part of a positive atmosphere within the boutique; optimistic, constructive, helpful, confident, etc.
• Proactively participate in VIP events and orders, be considerate of our boutique opportunities.
• Ensure accurate and genuine relationship building with customers.
• Ensure attention to existing and new recruitment of VIP, customer and prospect database for boutique sales and marketing activities.
• Individually handle with care client complaints, and immediately report to Assistant/Boutique Manager brand product related issues.
• Follow up and coordinate individual repairs and after sales related matters with Sales Administrators.

Qualifications

• Proven experience in luxury retail management, ideally within the high-end watch or jewelry sector.
• Demonstrated leadership abilities with a 'can-do' attitude, capable of motivating and developing a sales team.
• Exceptional sales performance track record, with a deep understanding of luxury client experience and CRM strategies.
• Strong operational acumen, including proficiency in stock management, financial controls, and retail procedures.
• Excellent communication, interpersonal, and organizational skills, with the ability to build lasting client relationships.
• Proficiency in MS Office Suite (Word, Excel, PowerPoint) and experience with retail/CRM systems.

Your Journey With Us

• Firstly, you will speak with our TA Team to get to know you and to give you a preview of the team dynamics and company culture.
• Subsequently, you will be meeting with the Flagship Manager and HR Manager followed by the Regional MD to dive deeper and assess your fit to this role. They will also share further responsibilities and opportunities should you be successful in this position.
• With successful interviews completed, and contingent upon successful pre-employment checks, you will begin your journey with us.