Area Sales Manager

Harvest Human Resources; Geelong; On-site; AUD 90,000 - 120,000; Full time

Job summary

Winchester Australia, part of the Olin Corporation, is seeking a hands-on Territory Sales professional for Victoria and Tasmania. You will build strong dealer relationships, demonstrate products, and drive growth across our respected firearms brands. Regular travel within the territory is required.

The role emphasizes educating customers, analysing sales data, and supporting events while reporting to the Commercial Manager. Experience in firing/hunting/outdoor sporting sectors is preferred.

Qualifications

• Experience in field or retail sales.
• Knowledge of firearms/outdoor sporting industry preferred.
• Strong dealer relationships.
• Willingness to travel across Victoria and Tasmania.

Responsibilities

• Lead a hands-on territory sales role across Victoria and Tasmania with firearms dealers and outdoor retailers.
• Educate and demonstrate Winchester products to customers.
• Analyse sales and margin performance and implement seasonal promotions.
• Support trade and sporting events and report competitor activity to the Commercial Manager.

Job description

• Lead a high-profile Victoria and Tasmania territory
• Represent respected firearms and ammunition brands
• Build dealer partnerships and drive sustainable growth

About Winchester Australia

Winchester Australia has been part of the Geelong landscape since 1967 and is a major importer and distributor to the sports, hunting, military and law enforcement markets. Part of Olin Corporation, the business represents an outstanding portfolio that includes Winchester Ammunition, Browning and other respected firearms, optics and accessory brands. With strong dealer relationships and an established national presence, Winchester Australia combines a proud heritage with a practical, customer-focused approach.

About the role

This is a hands-on territory sales role spanning Victoria and Tasmania, working closely with firearms dealers and outdoor sporting retailers. You will build trusted customer relationships, grow sales and market share, identify new business opportunities and ensure the portfolio is well represented in store. You’ll educate and demonstrate products, analyse sales and margin performance, implement seasonal promotions, support trade and sporting events and keep the Commercial Manager informed of competitor activity and changing market conditions. Regular travel across the territory is an important part of the role.

About you

You are an experienced field or retail sales professional who understands how to earn credibility with dealers and turn strong relationships into commercial results. Ideally, you bring experience in the shooting, hunting, outdoor sporting or a closely associated industry, together with sound knowledge of relevant trade requirements and state regulations. You communicate confidently, present products well, are comfortable working with sales data and forecasts, and can manage a large territory with energy, autonomy and discipline. Above all, you are practical, genuine and committed to representing the Winchester name professionally.

Harvest Recruitment is proud to be an equal opportunity employer who values the contributions that a diverse workforce can bring to our community. Harvest Recruitment offers reasonable adjustments for applicants with disabilities on request.