APAC Polyurethanes Growth Marketing Lead

Dow Chemical (China) Investment Company Ltd; Melbourne; On-site; AUD 150,000 - 210,000; Full time

Job summary

Dow Polyurethanes in Melbourne is seeking an APAC Marketing Manager to lead the development and execution of growth strategies across industrial markets. You will collaborate with Sales, TS&D, Product Management and Communications to identify strategic applications, accelerate commercialization of innovations, and drive short- and long-term financial targets in the APAC region.

The role requires a Bachelor's degree in chemical, engineering or marketing, 8+ years in marketing or business

Qualifications

• Minimum 8 years of commercial, marketing, business development, or technical experience.
• Experience within the Polyurethanes industry or related specialty chemicals markets.
• Demonstrated experience in market analysis, strategic planning, and business growth initiatives.
• Strong written and verbal communication skills in English.

Responsibilities

• Lead cross-functional Market Management Team to develop and execute marketing strategy.
• Conduct market assessments, competitive intelligence, customer segmentation, and value chain analyses to identify strategic applications, growth opportunities, and lead portfolio decisions.
• Accountable for innovation pipeline management with TS&D.
• Implement effective marketing communication including sales tool kit, digital marketing, customer seminar, training for sales and distributor.
• Work with Sales and TS&D to deliver both short term and mid-long term financial target.
• Build strong relationships with customers, channel partners, and industry stakeholders to strengthen market position and customer intimacy.

Skills

Market analysis

Strategic planning

Cross-functional leadership

English proficiency

Education

Bachelor's degree in Chemical/Engineering/Marketing

MBA preferred

Job description

Dow Polyurethanes in Melbourne is seeking an APAC Marketing Manager to lead the development and execution of growth strategies across industrial markets. You will collaborate with Sales, TS&D, Product Management and Communications to identify strategic applications, accelerate commercialization of innovations, and drive short- and long-term financial targets in the APAC region.

The role requires a Bachelor's degree in chemical, engineering or marketing, 8+ years in marketing or business