ANZ Field Marketing Group Lead

Wwshemi; Sydney; Hybrid; AUD 180,000 - 240,000; Full time

Job summary

Datadog is seeking a Group Marketing Manager, ANZ to lead and execute a 360-degree marketing strategy for the ANZ region. Develop local field marketing programs, drive demand generation, and mentor a small team while collaborating with APJ marketing functions to align with GTM plans.

The role focuses on building scalable campaigns, measuring performance, and delivering results in a hybrid work environment across Australia and New Zealand.

Qualifications

• Lead field marketing plans in ANZ aligned with GTM.
• Collaborate with APJ marketing functions including Marketing Operations, ABM, Events, Digital and PR.
• Execute 360-degree ANZ marketing strategy aligned with GTM plans.
• Drive demand generation activities and activate digital campaigns at scale.
• Mentor and lead a small marketing team.
• Data-driven with a focus on measuring and optimizing campaign performance.

Responsibilities

• Develop and execute local field marketing programs in ANZ.
• Lead cross-functional marketing initiatives and partner events.
• Monitor KPIs and optimize campaign performance.
• Collaborate with global marketing teams to scale programs.

Skills

Field marketing

Demand generation

People management

Cross-functional collaboration

Digital marketing

Strategic thinking

Job description

Datadog is seeking a Group Marketing Manager, ANZ to lead and execute a 360-degree marketing strategy for the ANZ region. Develop local field marketing programs, drive demand generation, and mentor a small team while collaborating with APJ marketing functions to align with GTM plans.

The role focuses on building scalable campaigns, measuring performance, and delivering results in a hybrid work environment across Australia and New Zealand.