Group Manager, Field Marketing

Wwshemi; Sydney; Hybrid; AUD 180,000 - 240,000; Full time

Job summary

Datadog is seeking a Group Marketing Manager, ANZ to lead and execute a 360-degree marketing strategy for the ANZ region. Develop local field marketing programs, drive demand generation, and mentor a small team while collaborating with APJ marketing functions to align with GTM plans.

The role focuses on building scalable campaigns, measuring performance, and delivering results in a hybrid work environment across Australia and New Zealand.

Qualifications

• Lead field marketing plans in ANZ aligned with GTM.
• Collaborate with APJ marketing functions including Marketing Operations, ABM, Events, Digital and PR.
• Execute 360-degree ANZ marketing strategy aligned with GTM plans.
• Drive demand generation activities and activate digital campaigns at scale.
• Mentor and lead a small marketing team.
• Data-driven with a focus on measuring and optimizing campaign performance.

Responsibilities

• Develop and execute local field marketing programs in ANZ.
• Lead cross-functional marketing initiatives and partner events.
• Monitor KPIs and optimize campaign performance.
• Collaborate with global marketing teams to scale programs.

Skills

Field marketing

Demand generation

People management

Cross-functional collaboration

Digital marketing

Strategic thinking

Job description

Datadog is seeking a Group Marketing Manager, ANZ to lead and execute a 360-degree marketing strategy aligned with our go-to-market plans. The strategic position will be responsible to develop, strategise and execute local field marketing programs in ANZ that will fuel growth for business in the local market. We are looking for an exceptional incumbent who can grow, lead and mentor a small team along with having hands-on experience and ability to execute marketing events, demand generation campaigns.

At Datadog, we place value in our office culture - the relationships and collaboration it builds and the creativity it brings to the table. We operate as a hybrid workplace to ensure our Datadogs can create a work-life harmony that best fits them.

What You’ll Do:

• Develop, strategize, and execute field marketing plans in ANZ.

• Collaborate with various APJ marketing functions, including Marketing Operations, ABM, Events, Digital and PR.

• Create a comprehensive 360-degree ANZ marketing strategy aligned with go-to-market (GTM) plans.

• Execute demand generation activities and activate digital campaigns at scale.

• Focus on demand generation with KPIs measured by MQL volume, marketing generated pipeline and marketing generated opportunities.

• Proactively collaborate with various marketing teams to plan and execute larger portions of owned (DASH, Datadog Summit, and Datadog Live) and sponsored partner events (i.e. Reinvent & AWS).

• Execute large-scale campaigns and closely monitor metrics such as pipe-to-spend ratio.

Who You Are:

• 8-10 years of experience working in a SaaS company.

• Proven experience in field marketing, demand generation, and campaign execution.

• Strong people management skills with experience leading a team.

• Ability to collaborate effectively with cross-functional teams.

• Strategic thinker with the ability to develop and implement comprehensive marketing strategies.

• Data-driven with a focus on measuring and optimizing campaign performance.

• Experience with digital marketing and demand generation tactics.

• Excellent communication and presentation skills.

Datadog values people from all walks of life. We understand not everyone will meet all the above qualifications on day one. That's okay.

Benefits and Growth:

• Join one of the fastest growing global SaaS companies in the world, growing at an average of 67% year-over-year

• Best-in-class benefits (https://www.datadoghq.com/us-benefits/)

• New hire stock equity (RSUs) and employee stock purchase plan

• Continuous career development and pathing opportunities

• Product training to develop an in-depth understanding of our product and space

• Best in breed onboarding

• Internal mentor and buddy program cross-departmentally

Benefits and Growth listed above may vary based on the country of your employment and the nature of your employment with Datadog.

#LI-Hybrid

About Datadog:

Datadog is the leading observability and security platform for the AI era, providing businesses with unified visibility across the technology stack to manage complexity at scale. It brings applications, infrastructure, data, models, and security into one place, using AI to detect and resolve issues before they impact customers. Trusted globally by Fortune 500 companies and high-growth AI leaders, Datadog enables businesses to move faster with clarity and confidence. Learn more about #DatadogLife on Instagram (https://www.instagram.com/datadoghq/?hl=en), LinkedIn, (https://www.linkedin.com/company/datadog) and Datadog Learning Center. (https://learn.datadoghq.com/)

Equal Opportunity at Datadog:

Datadog is proud to offer equal employment opportunity (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) to everyone regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, veteran status, and other characteristics protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. Here are our Candidate Legal Notices (https://www.datadoghq.com/legal/candidate-legal-notices/) for your reference.

Datadog endeavors to make our Careers Page accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please complete this form (https://docs.google.com/forms/d/e/1FAIpQLSeoJeduEZ2NdZF_65uZmWUrCM-zee7yADXX1s6Xr9zAGq8iKA/viewform). This form is for accommodation requests only and cannot be used to inquire about the status of applications.

Privacy and AI Guidelines:

Any information you submit to Datadog as part of your application will be processed in accordance with Datadog’s Applicant and Candidate Privacy Notice (https://www.datadoghq.com/legal/applicant-candidate-privacy/). For information on our AI policy, please visit Interviewing at Datadog AI Guidelines (https://www.datadoghq.com/legal/interviewing-at-datadog-ai-guidelines/).