Global Marketing Manager - Lead Function

3735 AGRANA Fruit Services GmbH; Wien; Hybrid; EUR 63,000 - 77,000; Full time

Benefits offered by this job

Flexible home office

Central Vienna location

AGRANA Fit Program

Market-based remuneration

Job summary

AGRANA Zucker Österreich is seeking a Global Marketing Manager to lead the global marketing strategy from our Vienna office. This role collaborates with Sales, Innovation, and Category teams to drive growth across regions.

The ideal candidate holds a Master’s in Marketing or related field with 5+ years in B2B food marketing, and is fluent in English and German. We offer a hybrid work model and competitive remuneration based on experience.

Qualifications

• Master’s degree in Marketing, Business Administration, or a related field.
• Minimum 5+ years of marketing experience, ideally within the B2B food industry.
• Proven leadership and stakeholder management skills in an international environment.
• Strong project management and strategic thinking capabilities.
• Fluent in English and German.

Responsibilities

• Lead and execute the global marketing strategy and tactical plans, including budget and resource management.
• Drive a business-driven product marketing approach in close collaboration with Sales, Innovation, and Category teams.
• Develop and implement global marketing campaigns and content strategies to enhance customer experience and proactive launches.
• Establish and manage lead generation and qualification processes to support new business growth.
• Act as global functional lead for marketing, aligning local teams, governance, and KPIs.

Skills

Fluent English

Fluent German

Marketing leadership

B2B marketing

Project management

Stakeholder management

Education

Master’s degree in Marketing or related field

Job description

AGRANA Fruit is part of the AGRANA Beteiligungs-AG, operating at 26 production sites on 5 continents worldwide. We offer a wide range of creative and innovative solutions for the food and beverage industry. Our fruit solutions deliver high quality fruit, which is expertly prepared to be used in the dairy, ice cream, bakery, food service and beverage industries. AGRANA Fruit’s product development work incorporates the latest global nutritional and health trends.

Global Marketing Manager (m/f/d)

For our location in Vienna we are looking for a motivated personality ready to join our PDMI department as Global Marketing Manager (m/f/d).

Responsibilities

• Lead and execute the global marketing strategy and tactical plans, including budget and resource management
• Drive a business-driven product marketing approach in close collaboration with Sales, Innovation, and Category teams
• Develop and implement global marketing campaigns and content strategies to enhance customer experience and proactive launches
• Establish and manage lead generation and qualification processes to support new business growth
• Act as global functional lead for marketing, aligning local teams, governance, and KPIs

Profile

• Master’s degree in Marketing, Business Administration, or a related field
• Minimum 5+ years of marketing experience, ideally within the B2B food industry
• Proven leadership and stakeholder management skills in an international environment
• Strong project management and strategic thinking capabilities
• Fluent in English and German (additional languages are a plus)

Offer

• A challenging environment with a steep learning curve in an internationally active company with Austrian roots.
• A centrally located, modern office in Vienna (near Schwedenplatz).
• Direct impact on business growth.
• Flexible home office option in alignment with your leader.
• AGRANA "Fit Program" offering various sports and health programs.
• Our attractive remuneration is based on current market salaries.
• You can expect an annual gross salary starting at EUR 70,000,- all in, whereby we are open to overpayment in the case of corresponding qualifications and experience.

Be aware that only english applications will be accepted!

Contact Person: Zuzana Mrazikova (Recruitment manager Agrana)

As a global company, we are very proud of our diverse workforce and attach great importance to equal opportunity and diversity. We welcome and encourage everyone regardless of age, disability, ethnicity, gender, religion or sexual orientation who is passionate about our company to apply.

AGRANA is an internationally oriented Austrian company which adds value to agricultural commodities to produce a wide range of industrial products for the processing sector. In its three business segments, Fruit, Starch and Sugar, AGRANA supplies local producers and large international players, particularly those in the food processing industry. In the Sugar segment, AGRANA supplies both industrial and end customers with sugar products under the Wiener Zucker brand.