Global Marketing Manager - Lead Function

AGRANA; Wien; Hybrid; EUR 63,000 - 77,000; Full time

Job summary

AGRANA Fruit in Vienna is seeking a Global Marketing Manager (m/f/d) to lead the global marketing strategy, budgets, and cross-functional collaboration with Sales, Innovation and Category teams.

The ideal candidate has a Master’s in Marketing or related field with 5+ years of B2B food marketing, fluent English and German, and strong leadership and project management skills. The role is based in Vienna with a flexible hybrid work option and a competitive salary starting at EUR 70,000 gross.

Qualifications

• Master’s degree in Marketing, Business Administration, or a related field.
• Minimum 5+ years of marketing experience, ideally within the B2B food industry.
• Proven leadership and stakeholder management skills in an international environment.
• Strong project management and strategic thinking capabilities.
• Fluent in English and German (additional languages are a plus).

Responsibilities

• Lead and execute the global marketing strategy and tactical plans, including budget and resource management.
• Drive a business-driven product marketing approach in close collaboration with Sales, Innovation, and Category teams.
• Develop and implement global marketing campaigns and content strategies to enhance customer experience and proactive launches.
• Establish and manage lead generation and qualification processes to support new business growth.
• Act as global functional lead for marketing, aligning local teams, governance, and KPIs.

Skills

Leadership

Stakeholder management

Project management

Strategic thinking

English proficiency

German proficiency

Education

Master’s degree in Marketing, Business Administration, or a related field

Job description

AGRANA Fruit is part of the AGRANA Beteiligungs-AG, operating at 26 production sites on 5 continents worldwide. We offer a wide range of creative and innovative solutions for the food and beverage industry. Our fruit solutions deliver high quality fruit, which is expertly prepared to be used in the dairy, ice cream, bakery, food service and beverage industries. AGRANA Fruit’s product development work incorporates the latest global nutritional and health trends.

For our location in Vienna we are looking for a motivated personality ready to join our PDMI department as Global Marketing Manager (m/f/d).

Your responsibilities:

• Lead and execute the global marketing strategy and tactical plans , including budget and resource management
• Drive a business-driven product marketing approach in close collaboration with Sales, Innovation, and Category teams
• Develop and implement global marketing campaigns and content strategies to enhance customer experience and proactive launches
• Establish and manage lead generation and qualification processes to support new business growth
• Act as global functional lead for marketing , aligning local teams, governance, and KPIs

Your profile:

• Master’s degree in Marketing, Business Administration, or a related field
• Minimum 5+ years of marketing experience , ideally within the B2B food industry
• Proven leadership and stakeholder management skills in an international environment
• Strong project management and strategic thinking capabilities.
• Fluent in English and German (additional languages are a plus)

Our offer:

• A challenging environment with a steep learning curve in an internationally active company with Austrian roots.
• A centrally located, modern office in Vienna (near Schwedenplatz).
• Directimpactonbusinessgrowth
• Flexible home office option in alignment with your leader
• AGRANA "Fit Program" offering various sports and health programs
• Our attractive remuneration is based on current market salaries. You can expect an annual gross salary starting at EUR 70,000,- all in, whereby we are open to overpayment in the case of corresponding qualifications and experience.

Contact Person:

Zuzana Mrazikova (Recruitment manager Agrana)

Be aware that only english applications will be accepted!

Find out more about AGRANA Fruitand also visit us on LinkedIn.

As a global company, we are very proud of our diverse workforce and attach great importance to equal opportunity and diversity. We welcome and encourage everyone regardless of age, disability, ethnicity, gender, religion or sexual orientation who is passionate about our company to apply.